Baja Designs Debuts Powerful, Compact S1 Auxiliary Light
Focused on creating the most powerful yet compact light in the world, Baja Designs employed its proprietary optical designs, refined through rigorous real-world testing and created this robust and sleek-looking 2.1-in. light, which emits 2,375 lumens from a single LED.
Vanderhall to Offer 2020 Carmel in 3 Trim Levels
Although the new Carmel shares the patented aluminum monocoque chassis with the company’s flagship Venice model, the Carmel adds doors and a host of other upscale amenities.
Yamaha Introduces 2020 MT-03 Hyper Naked Motorcycle
With its easy-to-ride engine character, lightweight handling and aggressive styling, the all-new MT-03 fully embodies the signature Yamaha MT (Master of Torque) family design.
BOSS Audio Systems Launches New Bluetooth Marine Gauge Digital Media AM/FM Receiver
The multifunctional MGV550B camera’s input allows for the ability to display a front and rear camera image, while a trigger on the front panel allows access to control additional accessories such as whips, lights or other remote electronics.
Motorcycling, ATV Riding, Side-by-Side Driving Among Nation’s Largest Outdoor Recreation Activities
The MIC reported that motorcycling, ATV riding and side-by-side driving are among the country’s five largest traditional or conventional outdoor recreation activities.
2020 Honda Africa Twin Platform Offers Increased Options in Adventure
Ever since its inception, Honda’s versatile Africa Twin has presented motorcyclists with unprecedented capability for pavement excitement and off-road adventure.
NMMA: Government Report Reaffirms Outdoor Recreation’s Role as a Significant Economic Driver
In a recent report, economic data reinforces the fact that outdoor recreation is a powerful driver of national and local economies and it is growing faster than the U.S. economy as a whole.
Taiga Unveils Orca, Electric Personal Watercraft
Taiga Motors, the Canadian company behind the world’s first electric snowmobiles, presented their first electric personal watercraft, Orca.
Yamaha Unveils New 2020 XT-R Edition Side-by-Side, ATV Models
Boasting superior capability, comfort and confidence in a variety of terrain, the new XT-R editions are equipped with stout new radial tires, a WARN winch, advanced suspension and more.
Indian Motorcycle Announces 2020 Thunder Stroke Lineup
“These new features and upgrades are a result of our consistent communication with riders, listening to their feedback and incorporating it into our ongoing product development efforts.”
BRP Reports Fiscal Year 2020 2nd Quarter Results
“We delivered another solid financial performance and record second-quarter results, driven by the success of Can-Am on- and off-road vehicles, with our side-by-side category driving robust growth in North America and Western Europe in particular.”
Lonski and Associates, LLC Expands with Industry Specialist
Lonski and Associates, LLC announces the addition of dealership process and performance expert, Forrest B. Flinn, to the marine, motorcycle and powersports staffing agency.
Oracle Lighting Offers Free Showroom Displays to Dealers
Oracle Lighting announced it now offers free showroom POP displays for its popular V-Series and S3 LED bulb conversion kits.
Brands That Shine Bring on 2 Additions in Q2 2019
Brands that Shine has expanded their makeup greatly in Q2 2019 by offering two new, unique lines: So Easy Rider and Green Light Triggers.
RumbleOn Smashes Records at Sturgis Rally
It might not have rained that much at the 79th Annual Sturgis Rally, held near the Black Hills of South Dakota, but that doesn’t mean RumbleOn didn’t make the sales pour in.
HJC German Grand Prix & Dealer Meeting
With more than one million new bike registrations of 50cc and larger throughout Europe, the market is vital to helmet manufacturers such as HJC.
