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Sumitomo Rubber North America Hires New Dunlop Motorcycle Tires Regional Sales Manager

Jeff Botsford began his career in the motorcycle industry in 1991.

Jeff Botsford
Wilwood Engineering Promotes Hagy to UTV Market Specialist

Hagy will be tasked with expanding the UTV product lineup for Wilwood.

Hagy
Tickets Available for World Ducati Week 2024

The countdown begins for the 12th edition of the event, taking place from July 26-28, 2024.

World Ducati Week 2024
Segway Powersports Teams Up With Dave Warren Powersports for UT10 Giveaway Promotion

One lucky winner will walk away with a Segway UT10 UTV during the Dirt Track World Championship.

UT10 Giveaway
AIMExpo Education: Disruptive Thinking Videos Now Available Online

Didn’t make it to AIMExpo? Missed an education session? Now you can view them online!

Disruptive Thinking Education Session videos
Rides4Fun Brings Curated Motorcycle Ride Series

A two-event series has launched for the 2024 season.

adventure motorcycle, rider
Yamaha Outdoor Access Initiative Grants Exceed $1 Million in 2023

Yamaha continues empowering communities and enriching outdoor recreation.

Yamaha Outdoor Access Initiative
RumbleOn Shares Vision 2026 Strategic Plan

There are three pillars to Vision 2026, which aims to deliver annual revenue over $1.7 billion.

Rumble On, Mike Kennedy
RumbleOn Rebrands Proprietary Cash Offer Program

The program will be called RideNow Cash Offer.

RideNow Powersports, RideNow Cash Offer, logo
NPDA Completes 1st Board Member Election   

Six incumbents were reelected, and a new member joins the board

National Powersports Dealers Association, NPDA logo
Motul Partners With Vance & Hines in Numerous Racing Series

Motul’s oils and lubricants will be used by Vance & Hines in King of the Baggers, Twins Cup and NHRA.

Central Powersports Distribution Announces R-Tech Plastics Agreement

R-Tech Plastics is one of the leading plastic companies in Europe, outfitting several OEMs.

R-Tech Plastics, plastic kit