Oracle Lighting Takes Legal Action Against Chinese Knockoffs
The move follows months of investigations and undercover operations in China, where factories producing knockoff goods are often designed to be packed up and moved overnight, making them hard to pin down.
Tech Tips: Adventure Riders
With these vehicles, it’s important to keep a close eye on vehicle maintenance to prevent a breakdown far from resources and phone service.
Polaris Evolves Brand to Reflect Growth and Encourages Consumers to ‘Think Outside’
Think Outside –the evolved Polaris brand position –articulates the company’s corporate brand in a way that supports its vision, defines its pioneering spirit, sets it in the marketplace and expresses the value offered through its expansive products and services.
Polaris Reports 2019 2nd Quarter Results
“We worked diligently to overcome the impacts of tariffs, a very wet spring and an aggressive promotional environment, delivering financial results slightly favorable to expectations but trailing our long-term performance goals.”
Harley-Davidson Announces 2nd Quarter 2019 Results
The company made progress towards its plan to build more riders through its More Roads to Harley-Davidson accelerated plan for growth and expects to substantially mitigate incremental EU and China tariffs early in the second quarter of 2020.
DENALI Electronics Introduces CANsmart Controller for Harley-Davidson
DENALI’s ground-breaking Harley-Davidson CANbus controller provides Plug & Play connection and intelligent control of aftermarket and genuine Harley-Davidson accessories right from your bike’s original switches or the DENALI Accessory Manager Software.
Yamaha Unveils New 2020 YZF-R1M and YZF-R1 Supersport Motorcycles
As the company’s flagship R World models, the new 2020 YZF-R1M (R1M) and YZF-R1 (R1) deliver improved handling and rideability with more electronic control for mastering both the street and track.
Oracle Lighting Adds New National Sales Director
Oracle Lighting announced that industry veteran Robert “Bob” Smith has joined the company as national sales director.
PathFinderLED Cowl DRL Light with Sequential LED Technology
These lights install on the lower cowl area of the bike and sits right beside the fog lights. They dramatically increase your presence on the road by adding front and side visibility.
Oracle Lighting Celebrates 20th Anniversary
Oracle Lighting announced it is celebrating its 20th anniversary as a market leader in creating high quality lighting products and innovative LED solutions for the automotive/12Volt, powersports, motorcycle and marine markets.
Polaris Slingshot to Send Riders to Hawaii to Celebrate ‘Summer of Fun’
Polaris Slingshot is kicking off its season-long Summer of Fun with a consumer sweepstakes that encourages them to enjoy the summer roads in a Slingshot.
Apparel Pro: Open-Face Helmets
A popular trend across helmet brands is to create a product that has that “retro” feel along with 21st century protection. Typically, the helmet style of choice is the open-face to be a vessel of this trend.
HardDrive to Sell Full Range of Cyron Motor Products
Cyron Motor dealers and their customers will now have the ability to get Cyron products through HardDrive and WPS.
Oracle Lighting Announces New V-Series LED Bulb Conversion Kits
The product physically matches the original bulb for OEM fitment, allowing for easy DIY installation and cosmetic compatibility without any additional wiring or external drivers.
HighPipe Motorcycle Festival Reaches New Heights
The HighPipe Motorcycle Festival is revving up for its third consecutive installment, Aug. 16-18, in a captivating new location — The Mountain High Resort in Wrightwood, CA.
HardDrive Releases 2019 Supplement Catalog
HardDrive American V-Twin Parts distribution released their 2019 V-Twin Supplement Catalog featuring hundreds of new products including exhausts, headlights, skid plates and much more.
