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Mustang Partners with PixelMags

The aftermarket seat manufacturer has partnered with the digital content distribution company to produce apps and catalogs for its consumer audience. The first product to be launched through this partnership is an app that enables anyone to see the brand’s range of replacement seats for metric cruisers and H-D models in a pair of digital catalogs.

Destination Dealership: Robison’s Cycle Sales

Being in business for 50 years in the same high traffic location goes a long way toward ensuring that your customers will continue to find your shop. That’s certainly an advantage for Joe and Angie Robison, longtime proprietors at Robison Cycle Sales on International Speedway Boulevard in Daytona Beach, Fla.

D2M Creates Platform For Manufacturers To Manage Dealer-Direct Sales

Instead of the traditional two-step distribution model, many manufacturers are now eliminating the middleman and utilizing technology to reach their dealers directly. To facilitate this process, D2M is offering manufacturers an alternative to access dealers via an interactive B2B site.

Paughco Modular Engine and Coil Mounts

Choosing a custom engine and coil mount that’s just right for your customer’s scooter is made easy with this vast collection of Yankee Engineuity modular components. These hi-tech mounts and associated accessories allow builders to mix and match pieces for their particular application.

Yamaha Customer Support Group Selects ARI Network Services Inc. To Develop Custom Website

Under the agreement, ARI will build, host and maintain the new website. The site will include a next‐generation content management system that enables CSG to take advantage of dynamic product merchandising, as well as makes it easier to update catalog information. PartStream, ARI’s consumer‐oriented, mobile‐friendly illustrated parts lookup solution, will provide consumers with the freedom to look up parts, garments, accessories and service items from virtually anywhere at any time.

Spectro Oils Promotes Danielle Larrabee to Marketing Director

Larrabee has served as the company’s design director for the past two years and brings more than 13 years of marketing, production and graphic design experience to the position.

Scorpion Sports Inc. To Separate from D2M

Arrangement to close Oct. 4, 2012. Jang H. Park will take over as CEO for Scorpion.

D2M Partners With PixelMags

With PixelMags’ technology, fully embedded videos, Web links, page insertions, changes, image galleries and QR codes can be quickly created, improving sales performance.

BMW Motorrad Partners with Bloomingdale’s for Fall Fashion Campaign

The BMW R 1200 R Classic is featured as a focal point for the men’s fall fashion campaign, appearing in stores nationwide and the Bloomingdale’s catalog. Shoppers will also have the opportunity to win their very own bike.

vNext Technologies Launches Powersports Dealer Websites

Authorized by a variety of OEMs, vNext’s dealership websites integrate automatic payment processing, search engine optimization, built-in social networking, parts look-up and more to provide a seamless shopping experience.

ChannelAdvisor and eBay Motors To Host Webinar

The webinar will take place at 1 p.m. EDT on Wednesday, Aug. 22 and will educate retailers on the benefits of parts compatibility for the motorcycle parts and accessories categories. A live Q&A session will follow.

Black Hawk Customs

Where diversification is commonplace, rare is the small business owner focused on any single portion of the market, let alone a fraction of a small segment. On the other hand, there are opportunities for the few who understand a particular subsection of a market, especially when there is little or no competition. Such was the

MAG Adds Motorcycle Industry Leader Mohr To Team

Motorsport Aftermarket Group (MAG), announced that powersports industry expert Holger Mohr will join the company as vice president of business development for the MAG Brand Group. In his new role, Mohr is responsible for the growth of international markets and will oversee MAG’s internal design center, Mustang and MAG Europe, among other departments. He reports directly to MAG’s chief executive officer, Brian Etter.

Directline USA Adds MotoCentric Brand To Lineup

Directline USA, the exclusive distributor of Cycle Case and MotoStance brands, has announced the addition of MotoCentric to their lineup. Now with two brands of motorcycle luggage serving the market, the company offers a comprehensive soft luggage solution for motorcycle enthusiasts and dealers.

Drag Specialties Website

The all-new Drag Specialties website (www.dragspecialties.com) is now live and loaded with more features. The company says it is certain to become a handy sales tool for dealers.

Dunlop Debuts All-New Website

Dunlop has announced the debut of its new website for motorcycles, www.dunlopmotorcycle.com. Designed specifically for the American market, the new site is currently live, and was designed with many features that the company says make the new site a regular online stop for riding enthusiasts.