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Destination Dealership: LCC Powersports

“The most important thing is and has always been caring about the customers,” Heishman said. All of the staff is aware that this is the M.O. of LCC Powersports and they know this is what sets them apart and creates a caring and fun working environment.

Royal Enfield Himalayan Ready to Conquer U.S. Middle Weight Market

Compared to the massive pavilions and runway models from hometown heroes like Ducati and the Aprilia/Moto Guzzi/Vespa team, the low key unveiling of the little Himalayan was on a pile of dirt… literally.

WolfPack Announces Crowd-Funding Opportunity Through Republic Platform

With the seed round, WolfPack plans to increase their marketing outreach and enrich the features offered for motorcyclists on group rides.

Monster Energy-Yamaha Factory Racing and Road 2 Recovery Are Offering Two Fan Experience Packages for Indianapolis SX Race

Bidding is now available on eBay, these two Supercross packages are for March 24, 2018 at the Lucas Oil Stadium in Indianapolis, Indiana. Packages offer fans a close up and behind the scenes experience with the team and rider.

Triumph Unveils New Speed Triple S & RS

Aggressive, agile and purposeful; the Triumph Speed Triple created the performance naked category back in 1994 and coined the phrase ‘factory streetfighter’.

MAG Files for Chapter 11 Bankruptcy, Says Operations Unaffected 

The company expects to move through the process quickly, and emerge in the first quarter 2018 as a stronger, better capitalized and competitive company.

Polaris Reports 2017 Third Quarter Results

Polaris North American unit retail sales were up 13 percent with ORV retail sales up mid-teens percent and Indian Motorcycles unit retail sales up 16 percent.

Yamaha Creates A Category

2018 Star Venture Transcontinental Tourer Yamaha took the wraps off the 2018 Star Venture and introduced the concept of a “transcontinental tourer” capable of running with any bagger on the market. Cue up the Beach Boys on the state-of-the-art “infotainment” system and let the Good Vibrations of the big air-cooled twin eat up the miles.

Is The Motorcycle Industry Dying?

A Look At The New Rider Market Bloomberg followed the July 4th holiday with the declaration “The Motorcycle Industry Is Dying” on July 5th. While the pronouncement created some fireworks in cyberspace, many in the real world of the motorcycle industry took it as business as usual. “We all die a little each day,” claimed

The Evel Knievel Museum: Now Open

It’s not something any shop or dealership can do, constructing a two-story addition to house a vast collection of artifacts related to the world’s most iconic daredevil. But Historic Harley-Davidson (HH-D) in Topeka, Kansas has pulled off precisely that and in splendid fashion. Visitors access the new Evel Knievel Museum by a dedicated entrance, then,

Auction Action: Pre-Owned Heats Up

As Bob Dylan noted, the times they are a changin’ – and if you aren’t tuned into the pre-owned market, you could be left singing the blues! According to the Motorcycle Industry Council (MIC), new unit sales were off -2.7% for motorcycles and -4.7% for ATVs in 2016. As a direct consequence, the pre-owned space

Cernic’s Cycle World

The fans are out of their seats screaming. It’s the last lap and the two frontrunners are swapping the lead like madmen. Round the last turn, taking some air on a whoop, the checkered flag is just ahead… and the guy with the Cernic’s decal wins by a wheel. Although this is only an amateur

AIMExpo Creates Strategic Partnerships in Columbus

As dedicated, high profile family-owned dealers, A.D. Farrow and Iron Pony will work alongside the AIMExpo team to integrate and build exposure for the annual trade show in the region surrounding Columbus.

RevZilla Announces Leadership Transition

RevZilla has announced that Anthony Bucci, a co-founder and current CEO of RevZilla, is transitioning out of his position effective January 13, 2017. RevZilla co-founder and COO, Matthew Kull, will be interim CEO. An executive search is underway.

Yamaha and Factory Effex Inc. Expand Licensing Agreement

Yamaha Parts and Accessories, a division of Yamaha Motor Corporation, U.S.A., has announced the expanded collaboration with apparel & accessory manufacturer, Factory Effex to deliver an expanded line of industry leading, custom crafted apparel and motorcycle accessories for Yamaha owners.

Arctic Cat Reports Net Loss In Fiscal ’17 Second Quarter Results

Arctic Cat Inc. has reported a net loss of $12.8 million on net sales of $164.6 million for the fiscal 2017 second quarter ended September 30, 2016. In the prior-year quarter, the company reported net earnings of $11.2 million on net sales of $211.2 million. Christopher Metz, Arctic Cat’s president and chief executive officer, stated: “We