Motorcycle Business Myths
Why they’re wrong and what to do next
A Family Affair
Laura and Brian Klock’s World Land Speed Record-Holding Clan
The Women’s Evolution
Attract And Retain Today’s Booming Female Ridership
2009 Dealership Superstar
Motorcycle Product News Magazine and Mark Rodgers from Peak Dealership Performance present the second annual Dealership Superstar competition. Dealership Superstar is designed to honor those of you who engage in extraordinary acts of every day sales heroics and customer service.
Think Your Customers are Loyal?
How one dealership earned an extraordinary display of devotion, and how you can too!
Don’t Jump Yet: The Credit Crunch Takes a Bite out of the Motorcycle Industry
The housing market is in the tank. Gas prices are at all-time highs. Banks are reluctant to hand out loans. The economy is slow, and Americans are carrying record levels of consumer debt. You don’t have to be a rocket scientist to know this means that sales of luxury items like motorcycles are going to
Buggies Light Fire to the Off-Road Market
Unlike the scooter industry, which I often write about, there is a lack of information on buggies. There is no DOT, consumer safety board or even a consumer reports magazine testing these units in the United States. It’s caveat emptor for the dealers when they are doing research on a particular brand they wish to carry.
Inside the Industry
S&S to celebrate 50th . . . BMW buys Husky . . . Electric UTV
If It’s Tuesday, This Must Be Belgium?
Robin’s sordid tales of jet lag and bad judgement!
Why Don’t They Do It, Part III?
Are you sending the right message? Additional ways to work through the issue of non-performance.