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D2M Creates Platform For Manufacturers To Manage Dealer-Direct Sales

Instead of the traditional two-step distribution model, many manufacturers are now eliminating the middleman and utilizing technology to reach their dealers directly. To facilitate this process, D2M is offering manufacturers an alternative to access dealers via an interactive B2B site.

Yamaha Customer Support Group Selects ARI Network Services Inc. To Develop Custom Website

Under the agreement, ARI will build, host and maintain the new website. The site will include a next‐generation content management system that enables CSG to take advantage of dynamic product merchandising, as well as makes it easier to update catalog information. PartStream, ARI’s consumer‐oriented, mobile‐friendly illustrated parts lookup solution, will provide consumers with the freedom to look up parts, garments, accessories and service items from virtually anywhere at any time.

Lonski and Associates LLC Expands with Addition of Dan Harmon to Team

Harmon brings a wealth of experience to the company, and his primary focus will be working on retained and contingency searches for industry clients in the marine, powersports, automotive and outdoor recreation industries, including supply chain and logistics support, OEM sales and operations management, and retail dealer operations support.

DFW Honda

How has DFW become an L-5 Power House Honda dealer (one of 40 in the United States) while also earning an A+ rating from the Better Business Bureau? The owners credit maintaining a good relationship with their customers while keeping a firm eye on the bottom line. In fact, one of the first things they did after they bought the business was to find an operational accountant (not a CPA) and put him on the management team.

Adam Wilke Joins Lonski and Associates LLC

With six-plus years in the recreational products industry, Wilke will be working on retained and contingency searches for industry clients in the marine, powersports, automotive and outdoor recreation industries.

John O’Sickey Appointed As Helmet House Account Representative

O’Sickey will drive day-to-day account management for powersports retailers and dealers in the eastern Washington and northern Idaho areas.

vNext Technologies Launches Powersports Dealer Websites

Authorized by a variety of OEMs, vNext’s dealership websites integrate automatic payment processing, search engine optimization, built-in social networking, parts look-up and more to provide a seamless shopping experience.

Zero Motorcycles Appoints Richard Walker as New CEO

Walker brings more than 30 years of business experience, with previous positions held at HP and Control4. While working for both companies, Walker earned a reputation for his entrepreneurial spirit, ability to optimize operations and, most importantly, aligning resources to accelerate growth.

Tamarack Reopens After Closing Doors in October

After closing its doors in October of 2011, Tamarack, renowned for inventing the first ATV box, is back. When the founder, Bernie Pepin, sold the company to a new owner in late 2009, it had sustained steady and rapid growth for over 5 years. Shortly thereafter, the company found itself on the decline under the new management.

New Finance Company Enters Powersports Market

Northpoint Commercial Finance LLC has announced it is entering into the powersports, marine and outdoor power equipment industries to provide the necessary floor plan capital to dealers.

Arctic Cat Hires New VP, General Manager of ATV Division

Arctic Cat has announced that Tracy Crocker has joined the company in the new position of vice president and general manager of the ATV division.

Pope-Doyle Named Helmet House Account Rep For Arizona

Helmet House has announced the appointment of Paula Pope-Doyle to the position of account representative. Her territory will cover most of Arizona as she brings a wealth of experience to Helmet House with successful stints at LeMans Corporation, Sullivan’s Inc. and Scorpion Sports.

Web Analytics 101

Measure Website Performance to Increase ROI

Take on Touring: Rake it in with Rentals

As a powersports dealer, you sell the American dream, but why not offer it up as a limited time opportunity through a rentals program?

Pirelli Appoints Paolo Ferrari Chairman and CEO of NAFTA Region

Pirelli has appointed Paolo Ferrari as chairman and chief Executive officer of its NAFTA region with the goal of driving the group’s growth and further strengthening its commitment to its U.S., Canadian and Mexican operations.

New Solutions Packaging and Pricing from ARI, Plus Multiple FootSteps and PartStream Editions

ARI says its product development strategy is now focused on introducing multiple editions of the same technology-based solution so dealerships of all sizes can choose the product that best suits their business needs and budgets.