New Solutions Packaging and Pricing from ARI, Plus Multiple FootSteps and PartStream Editions
ARI says its product development strategy is now focused on introducing multiple editions of the same technology-based solution so dealerships of all sizes can choose the product that best suits their business needs and budgets.
2012 Goal-Setting
As you digest your dealership’s year-end results, you should be developing your goal plans for the coming year. Following these proven SMART goal-setting guidelines will help.
MotoSport Hillsboro Website Success
Meet the brains behind MotoSport Hillsboro, a multiline dealership near the Portland, Ore.
Former Cycle World Publisher Larry Little Joins Marketplace Events
Marketplace Events, producers of consumer shows and events, recently announced that motorcycle industry veteran Larry Little has been named vice president and general manager, motorcycle group.
Six Strategies Motorcycle Retailers Can Use to Make the Slow Season Fast
Staying busy during the seasonal slump.
If I Were a Dealer …
MPN’s online marketing guru steps into the shoes of a dealer and shares her outlook on managed success — online and in your brick and mortar store.
Duo Web Solutions Launches RealDealerRatings
The rapid growth and popularity of local search sites like Google Places has elevated the status and availability of online customer reviews, but how can you possibly keep track of all this online chatter? Duo Web Solutions, a leading provider of marketing services for powersports dealers, has unveiled RealDealerRatings in response to this need for a powersports dealer online reputation management tool.
Parhams Retire From J&P Cycles, Focus on National Motorcycle Museum
Powersports industry pioneers John and Jill Parham have announced that they are stepping down as president and vice president of J&P Cycles. The Parhams have handed over the management of the company they founded in 1979, and will be focusing on family and the National Motorcycle Museum.
Author Interview: Mark Rodgers
MPN columnist and sales Guru Mark Rodgers’ new book Accelerate the Sale hit #12 on Inc.’s business book bestseller list in June 2011. The concept is simple: sell more … faster. Mark answers questions about some of his secrets here.
Walker Products Releases 2011 Mexico Catalog
Walker Products has released its 2011 Oxygen Sensor Catalog for Mexico. This new edition features the most current data targeting the Mexico Carparc with an “All Makes-All Models” coverage strategy. Every part featured has been engineered for consolidation of SKU’s while increasing coverage and maximizing ROI.
S&S Hires Former CFO Stephen Iggens as President
S&S Cycle has announced the hiring of Stephen K. Iggens as company president. The duties of president have been handled by Executive Chairman and CEO George B. Smith since late 2008. Iggens first official day on the job will be August 8, and he is planning to attend the rally in Sturgis, SD for a few days to meet customers and other industry leaders.
Viper Powersports Releases Letter to Shareholders
Viper Powersports recently sent out a letter to its shareholders detailing the latest changes the company has undergone including moving to a new headquarters and a shakeup of senior management.
7 Media Group Partners with Duo Web Solutions to Increase Customer Acquisition
Ron Cariker, CEO of 7 Media Group, recently announced a partnership with Duo Web Solutions, a leader in the powersports industry providing online marketing solutions and strategic social media management.
PSN Named Preferred Website Service Vendor for Lehman Trikes
Lehman Trikes, Inc., has endorsed PowerSports Network (PSN) as the preferred website service vendor for its dealers. PowerSports Network is a division of Dominion Enterprises.
Six Dealership Marketing Investments Worth Making
Make sure your hard earned marketing dollars are delivering ROI.
Optimize Your Dealership’s Parts, Clothing & Accessories Department Operations
When operated properly, the profit from this department can absorb the majority of the overhead for the entire dealership.