fbpx
Motorsports Aftermarket Group Builds Leadership Team with Motorcycle Industry Veterans

Meet Potts, Heichelbech, Buettner and the more of the team at the Tucker display, booths 551 and 567, throughout AIMExpo.

MIC Rolls Out Weekly RideReport: New Powersports Industry Email Update Available

The Motorcycle Industry Council is providing weekly updates on powersports news and on the association’s activities and initiatives in a new emailed newsletter, the MIC RideReport.

AMD World Championship of Bike Building Sees Growth

This year sees the Hall 10 footprint expanded as INTERMOT ‘Customized’ takes over the whole of the lower level of what is the largest hall at the Cologne Expo Center.

HISUN Motors Witnesses Tremendous Growth Thanks to Increasing Dealer Network

With the strongest first quarter in company history in the rearview, HISUN is on course to have yet another record-breaking quarter with 2018’s Q3.

2 Powersports Industry Veterans Strengthen Ranks of Motorsport Aftermarket Group

Motorsport Aftermarket Group named Mike Buettner interim CEO of MAG and Bob Peiser as Chairman of the MAG Board of Directors.

2Wheel.com Powersports Industry Vision

“In today’s world of commerce, consumers want selection, they want low prices, and they want things NOW. An automated model can achieve that.”

SxS/UTV Market Poised for Growth

While predictions for the forthcoming riding season are not as upbeat for motorcycle dealers as many were hoping at this point in the year, there is one positive segment, however, and that has been SxS/UTVs.

MIC Reorganizes Leadership, Prioritizes Ridership Growth During April Meeting

The Motorcycle Industry Council Board of Directors met in April and re-elected Paul Vitrano as board chair, Chuck Boderman as vice chair and Jim Woodruff as secretary/treasurer. The board also committed to doubling down on efforts to attract new riders during its two-day strategic planning meeting in May.

Polaris Names Gilbert as Chief Customer Engagement and Growth Officer

In this newly created function, Gilbert will be responsible for developing and implementing marketing solutions and growth strategies that introduce new consumers to the Powersports industry and connect with customer segments outside of the company’s traditional core target market.

HISUN USA Experiences 199% Growth Year-To-Date

As 2017 came to an end, various industry reports stated the possibility of another stagnant Q1. However, HISUN USA has been bucking this trend. With an innovative line of utility and sport side-by-sides, the company has positioned itself for continuous growth.

BMW Motorrad USA Outperforms Industry in 2017, Still Down Slightly

BMW Motorrad reported sales of 13,546 motorcycles for 2017, down just 1.3% from the 13,730 motorcycles sold in 2016. However, despite the slight downturn, BMW outpaced the rest of the motorcycle industry (which was down 3.2%) and its relevant competition (which was down 6.3%).

Industry Mourns ‘On Any Sunday’ Filmmaker Bruce Brown

Mr. Brown’s early acclaim resulted from his groundbreaking surfing movie, “Endless Summer,” which was released in 1966. “On Any Sunday,” released in 1971, helped spur the explosive growth of motorcycling in the 1970s.

iXS Hires Industry Vet Boaz as National Sales and Marketing Manager

Swiss motorcycle gear specialist iXS says it is focusing on improving the service of its dealers around the world. The company’s first step to building the brand in the U.S. is the addition of Jeffery Boaz as National Sales & Marketing Manager. 

Is The Motorcycle Industry Dying?

A Look At The New Rider Market Bloomberg followed the July 4th holiday with the declaration “The Motorcycle Industry Is Dying” on July 5th. While the pronouncement created some fireworks in cyberspace, many in the real world of the motorcycle industry took it as business as usual. “We all die a little each day,” claimed

ARGO Expands Sales Team to Address North American Growth

ARGO has created five new district sales manager positions as the company continues to move forward with its plan to significantly grow the ARGO XTV business and increase profitability for dealers.

Motorcycle Mechanics, Bike Fit, Industry Issues On Tap at Revved-Up Women Expo

These topics and more will be among 16 workshops offered at Revved-Up Women Texas Motorcycle Expo April 28-30, at Retama Park near San Antonio.