Mojotown Motorcycle Gear
A shop designed by an enthusiast for enthusiasts
The Brothers Powersports, Bremerton, Washington
The Brothers are motorcycle enthusiasts who know what riders want
Dudley Perkins Company: 100 Years of Harley-Davidson
This San Francisco-based shop is the third-oldest motorcycle dealership in the United States. It’s been run by the same family for that entire time, with the fourth generation of the Perkins’ now involved in the business.
Destination Dealership: Temecula Motorsports
This dealership combats its spread-out customer population by implementing some innovative business ideas.
When To (And Not To) Work On A Vintage Motorcycle
A lot more goes into working on vintage bikes than you may think. Read on to decide if this niche market is right for your dealership.
Online Marketer Tries the Brick and Mortar Life
Aerostitch, which makes fabric riding suits and other gear, set up an exhibition center in San Francisco for a 10-day period to showcase products and motorcycle gear. This was the first time the company has given customers a chance to see its gear before purchasing. The concept worked so well, a second exhibition center was set up for 10 days in Seattle.
An Old Fashioned, Down-Home Dealership
Washington, Mo.-based J&W Cycles centers its business model around community involvement, customer service and personal relationships.
Destination Dealership: Ural of New England
Owner Dmitry Bykhovsky’s success is based on three legs: a wide selection of stock and customized Ural motorcycles and accessories, a reputation for inventive customization and creative use of the Internet. Ural of New England has become well-known for its YouTube videos that are shot in-house.
Cycle Barn Smokey Point
Few people imagine that a profitable business is waiting for them under the hayloft of an old barn, but that’s where Cycle Barn’s owner, Jim Boltz, found his calling.
BMW Motorcycles San Francisco
Named a BMW Dealer of Excellence for 2011, Steve and Eric Wight’s dealership caters to the bay area and beyond.
DFW Honda
How has DFW become an L-5 Power House Honda dealer (one of 40 in the United States) while also earning an A+ rating from the Better Business Bureau? The owners credit maintaining a good relationship with their customers while keeping a firm eye on the bottom line. In fact, one of the first things they did after they bought the business was to find an operational accountant (not a CPA) and put him on the management team.
Replica Motorcycles: The New Vintage
In the last few years, it has become possible to not only display classic bikes, but to sell new bikes with that classic appeal. Customers who prefer old-school styling and simple, comprehensible mechanics now have several alternatives to buying an old bike with an uncertain history.