Yamaha Bicycles Announces ‘EXTRAvaganza’ Sales Program and New Reps at AIMExpo
Continued sales team growth serves expanding dealer network in 2024.
People Are Dealers’ Biggest Asset: Top 10 Ways to Attract and Retain Them
Lessons learned in a 30-year powersports dealer career.
The 2024 Spring NVP Product Expo Is a Continued Success
The winter event in Louisville, Kentucky, provided dealer training and access to new products.
NPDA Adds Dave McMahon to Growing Professional Team
McMahon will head the association’s educational programming.
Durango Harley-Davidson Welcomes New General Manager
Industry leader Tug Nethery joins the team to drive continued growth.
Race Winning Brands Expands Powersports Network Support With Brands That Shine
Brands That Shine will work to help drive growth in awareness, knowledge and sell-through for RWB’s powersports products.
Paul Devine Joins LeMans Corp. as Vice President, Sales and Marketing
Devine has held significant sales and marketing leadership roles in the industry.
Greenger Powersports Expands Team with New District Managers
The innovative electric powersports company expands its sales team to accommodate rapid, nationwide expansion.
Movarna Looks to Redefine the Collectible Vehicle Market
Movarna will host an online auction platform for collectible automobiles and motorcycles.
Comoto Family of Brands Announces Leadership Changes
Zach Parham has been named president and CEO.
Segway’s Behind the Brand Ep. 3: Michael Rickman
Michael Rickman is a lifetime off-road enthusiast who grew up racing dirt bikes.
EFG Companies Launches 2 New Marine Protection Products, Enhanced Powersports GAP Program
The products increase dealership back-end margins in the face of decreasing consumer affordability.
Volcon Welcomes Doug Cline as Director of Sales for the U.S.
Cline’s appointment marks a significant step forward for Volcon as the company continues to innovate and expand.
Greenger Powersports Appoints New Vice President of Sales and Marketing
Innovative electric powersports company adds new head to leadership team to propel growth.
Zero Motorcycles Announces Expanded 2024 Product Line
The world’s largest all-electric motorcycle line has grown further with the inclusion of the best available range-per-dollar values in the industry.
Boundless Rider Announces Distribution Partnership With Assurity Life Insurance Co., Expands Availability to Riders in Arizona
Motorcycle and powersport insurtech closes $4.25 million of additional capital to accelerate business partnerships and bolster national footprint.
