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ABUS Expands Distribution, Adding Western Power Sports

ABUS is a German manufacturer and worldwide leader in motorcycle security.

ABUS logo
Ep. 99: News from Royal Enfield, KOVE, Maeving, and Triumph

New bikes are coming to the U.S., plus we sit down with WPS Media Manager Jason Thomas.

Bench Racing with Jason Thomas of Western Power Sports

Jason Thomas of WPS on racing and his career.

Jason Thomas of WPS
Iron Goddess Motorcycle Show in San Bernardino May 6

The show aims to set the world record for the largest female rally.

Iron Goddess Motorcycle Rally
Best Practices for Digital Retailing

From website design to integrating with e-commerce platforms.

digital retailing, e-commerce, shopping
FLY Racing 2023.5 Kinetic Mesh Line Available Now

The new line features lightweight, breathable material for hotter weather.

FLY Racing, Kinetic Mesh Line
Western Power Sports Teams with Red Bull

WPS will distribute the energy drink via thousands of dealers nationwide.

WPS, Red Bull logos
Western Power Sports Secures Distribution Partnership with 100%

Spring 2023 collections are now available to WPS dealers.

100% Armega Goggles
Western Power Sports Launches New UTV Windshields

New Open Trail front windshields are the the first in a line with the latest features and applications.

Open Trail, UTV windshields
1-on-1 with Chera Gibb of Arrowhead Engineered Products

Gibb updates us on what’s happening with Arrowhead’s brands.

On the Road with Brands That Shine: Going Home

After 15 months on the road, more than 18,000 miles and 42 states, I’m back home.

Arrowhead Engineered Products Acquires Western Power Sports

Synergy of brands, global distribution and financial strength to fuel growth for companies and dealer customers.

Arrowhead, WPS
Royal Enfield Now Accepting 2022 Applications for Build. Train. Race.

BTW will be expanding its platform in both Flat Track and Road Racing.

Build. Train. Race.
On the Road with Brands That Shine – Part III

A recap of the Sturgis rally, a radio appearance and more.

On the Road with Brands That Shine – Part II

Back in April, I told you about our first quarter on the road- supporting reps and dealers and visiting friends. I can hardly believe that as of August 2, we will have completed our second quarter on the road. That is six months and 13 states! We left off with you in Arizona where things

HIGHSIDER Custom Motorcycle Components Now Available in the USA

Featuring modern styling, efficient technology, and superior quality, the initial product launch includes mirrors, headlights, turn signals, taillights and related accessories.