Maxxis Tires Expands Partnership with Jeremy McGrath
In an expansion of its previous sponsorship of Jeremy McGrath, Maxxis will now be the title sponsor for the racing legend in 2016. The recently signed three-year deal raises Maxxis’ profile in the world of off-road racing.
Rizoma’s Design Values
How Rizoma plans to infiltrate the U.S. and Harley (V-Twin) market [dropcap]I[/dropcap]t was 2001 when Fabrizio and his brother Fabio first had an idea to start a motorcycle parts company. That idea sprouted from a conversation with a motorcycle rider who was looking for a mirror for his motorcycle. Fabrizio Rigolio, who has a background
Shifting Gears: February 2016
[dropcap]T[/dropcap]he portable jump-starter and rechargeable battery pack experts Weego continue to charge into the powersports market, hiring industry veteran Jon Kluiter. As the company’s new channel sales manager, Kluiter will handle business development and sales management for the marine, automotive, powersports and industrial channels, plus all international business. He is Weego’s third major addition to
Dispatch Grows Motorsports Practice, Jason Abbott Joins Firm
Dispatch Communications has announced the addition of Jason Abbott to its Southern California-based motorsports practice. Abbott joins the agency as an account coordinator, directly supporting the agency’s communications work for American Honda’s Motorcycle Press Dept.
Vista Outdoor to Acquire Bell, Giro and Blackburn
Vista Outdoor Inc. has entered into a definitive agreement with BRG Sports, Inc. to acquire BRG Sports’ Action Sports division, which includes the Bell, Giro, C-Preme and Blackburn brands. The acquisition adds helmets for cycling, snow sports, and powersports, as well as goggles, footwear and a variety of cycling accessories and research and product development capabilities.
DragonFire And Corry Weller Team Up
After collaborating to create the DragonFire by Weller Racing performance kits, Corry Weller will now be contesting the 2016 Lucas Oil Regional Off Road Series short course races in Arizona and California as well as select Best In The Desert events as part of Team DragonFire.
The Peninsula Signature Events Announces 2016 The Quail Motorcycle Gathering
The Peninsula Signature Events, a division of The Peninsula Hotels, has announced May 14, 2016 as the date of The Quail Motorcycle Gathering. The festivities will begin on Friday, May 13, 2016 with The Quail Ride, a 100-mile group motorcycle ride throughout the Monterey Peninsula.
Can-Am: Creating A Market
Crashing The Party At Can-Am’s F3 Launch Can-Am recognizes that a significant number of its buyers are not motorcyclists adding a wheel, but outdoor-adventure people subtracting a wheel, and looking for an open-air experience. The F3 can be a sedate, stable touring platform that just plain won’t fall over, or it can be ridden in
MotoAmerica Names Dainese and AGV as Official Safety Partners
MotoAmerica has announced that it has signed an agreement with Dainese and AGV that will see the premium motorcycle apparel brands serving as Official Safety Partners and Supporting Partners of the 2016 MotoAmerica AMA/FIM North American Road Race Series.
Roland Sands Design Races SuperHooligan Scout into U.S. Venues
Roland Sands Design is inviting riders ready for handlebar-to-handlebar flat track racing to join them in a series of SuperHooligan events across the U.S. Team RSD will race custom SuperHooligan Indian Scout Sixty racers that made their debut at the “Superprestigio of the Americas” in Las Vegas last year.
Printing All The News That Fits
The motorcycle and powersports industry has kicked off 2016, and the movers and shakers haven’t slowed down. See the latest here.
Victory Lets the Sparks Fly
The two new concepts from Victory include the “Ignition,” which was unveiled at EICMA in November, and the “Combustion,” which was recently unveiled in New York. The two bikes offer a whole new take on a what a modern muscle bike could be.
Cycle Gear Reportedly Acquiring Revzilla
Philadelphia-based motorcycle gear retailer Revzilla is reportedly on the verge of being acquired by Cycle Gear, a national chain based in California, for a value between $400-500 million.
Yamaha to Sponsor Lucas Oil Regional Off-Road Series, Arizona
Yamaha Racing teams up with the Lucas Oil Regional Off Road Series (LORORS), Arizona for a solid three-year commitment as the Official Presenting Sponsor beginning in 2016.
Thumpstar Announces New Models for 2016 and a Return to the US
After constant demand from customers to bring the brand back to the USA and in response to the the popularity of the Hunge 125cc with its CNC Billet Frame, Thumpstar decided to make its presence felt again in the United States.
Rivera Primo Says Farewell to its Whittier HQ
Rivera Primo has left its old HQ behind, but it will be taking up a new residency in California. Its an all new Rivera Primo with new products, new machinery and new digs. Since February 1, 2016 Rivera Primo has been servicing all its customers from two new facilities.
