Destination Dealership: iMotorsports
A lesson in constantly reevaluating your target markets.
iMotorsports Adds Sea-Doo PWC and Can-Am ATVs and SxSes to Product Lineup
Given its success with other Can-Am trikes, the company decided to expand its offerings.
Progressive IMS Outdoors Announces 2022 Tour Schedule
The eight-city series will run from June to November.
On the Road with Brands That Shine – Part III
A recap of the Sturgis rally, a radio appearance and more.
Progressive IMS Outdoors 2021 Tour Update
The reimagined, festival-like Powersports event series heads to Dallas Fort-Worth, Texas, with upward of 14,000 successful demo rides under its belt thus far.
MIC Offers New Ride With Us Resource
To help powersports dealers best leverage social media platforms to engage with current and potential customers, the Motorcycle Industry Council provided its Ride With Us Social Content Playbook to members. “A core principle of Ride With Us is connecting directly with riders and potential riders, and social media is a great tool to do just
Progressive IMS Outdoors Announce 2021 Attractions, Demos and Experiences
Progressive IMS Outdoors has revealed an array of attractions attendees can look forward to interacting with across the nine-stop tour kicking off next month in Sonoma, California. Designed to provide immersive, hands-on experiences for enthusiasts of all ages and abilities, each stop will host a number of returning fan-favorite attractions, including the Discover The Ride
Progressive AFT Welcomes Fans Back into the Paddock at OKC
Progressive AFT will bring back its Rider Autograph session beginning with its fifth and sixth rounds at Remington Park.
BUILD TRAIN RACE Flat Track Debuts in Texas
For 2021, Royal Enfield has added seven new riders from across the U.S. along with the inclusion of two BTR alumni, Jillian Deschenes and Lana MacNaughton.
Ticket Sales Open for 2021 Progressive IMS Outdoors Tour
Tickets are now available for Progressive IMS Outdoors, a revamp of the Progressive International Motorcycle Shows nearly 40-year history as the industry leader for connecting powersports’ top brands with enthusiasts and buyers.
Progressive American Flat Track Unveils 2021 Schedule
The season will launch with a reprise of the Volusia Half-Mile I & II doubleheader on Friday, March 12 and Saturday, March 13 during Daytona Bike Week and will culminate at the racing mecca of Charlotte Motor Speedway on Oct. 8.
Progressive IMS Outdoors Reveals 2021 Tour Dates and Locations
Developed in partnership with the powersports industry’s leading OEMs, the 2021 IMS Outdoors tour will span five months, taking place between June and October, stopping in nine cities throughout the U.S.
Twisted Road Engages Windy-City Fox Motorsports to Provide Motorcycle Demo to Own Program
Twisted Road has joined forces with Windy City-Fox Motorsports to offer riders the largest selection of pre-owned, professionally inspected motorcycles for rentals, test riding and demo-to-own.
INTERMOT to Feature New Initiatives for 2020
Set your calendar for INTERMOT, scheduled from Oct. 6 to 11, in Cologne, Germany, where over 1,000 exhibitors will present motorbikes and scooters plus a huge range of related products to 220,400 attendees from 100 countries including 53,000 trade attendees.
AMA Announces James Holter as Chief Operating Officer
Holter, most recently the AMA vice president of communications and marketing, assumes the responsibilities of Jeff Massey, who is leaving his position as AMA chief operations officer on March 6.
Viking Bags Ranked as One of the Best Online Shops in America
To find out the best online shops in America, Newsweek collaborated with Statista to rank the top 1,000 online shops across eight industries and 39 categories.
