Dainese Opens New D-Store In Chicago
Following its strong market demand, Italian apparel manufacturer Dainese is spreading its reach to the greater Midwest and beyond with its first D-Store east of the Mississippi.
Yamaha Bicycles Announces ‘EXTRAvaganza’ Sales Program and New Reps at AIMExpo
Continued sales team growth serves expanding dealer network in 2024.
Diavel V4, Ducati Styling Wins in the World
The Diavel V4 is the winner of numerous design awards, including the Good Design Award 2023 and Special Mention at the German Design Awards.
Progressive ECSTAR Suzuki and Ken Roczen Announce Contract Extension for 2024
Ken Roczen and HEP have brought a new level of success and excitement to Suzuki racing in 2023.
Suzuki’s Ken Roczen Powers to Moto Win and 2nd Overall in SuperMotocross Playoff 2
The SuperMotocross World Championship will be decided this weekend.
World’s Best Amateur Athletes to Compete at First-Ever SuperMotocross World Championship Finals
zMAX Dragway and Chicagoland Speedway will offer fans camping options.
FIN GPS Recovers 2023 Polaris Slingshot Roush
Even though the dealership tried to keep the Slingshot safe, thieves found a way.
SuperMotocross World Championship Sets Precedent with Historic $10 Million Payout
Points to reset after Pro Motocross season, setting the stage for the inaugural SMX World Championship playoffs and final.
Top Gear Powersports
This Chicago-based dealership has great owners, great staff and great service. What more could you ask for?
Tucker Powersports To Exclusively Distribute Kellermann Lighting Products
Kellermann is a German manufacturer of high-tech premium lighting products for motorcycles.
OEM Update: Kawasaki
Kawasaki’s new slogan, “Go with Green Power,” emphasizes that while it may be going green, its offerings aren’t going any slower.
Alex Acket Promoted to Zero Motorcycles COO
The 25-year veteran in automotive operations assumes the chief operating role after service for one year as Zero Motorcycles executive vice president of operations.
Rick Dozer’s 1916 Harley-Davidson J Model Board Tracker
Would you believe us if we told you this custom bike weighs only 174 pounds? Rick Dozer’s Board Tracker build is made of almost entirely aluminum parts encasing the 100+ year old Harley-Davidson J model engine. Check it out!
Polaris is ‘Betting on a Sunny Day’ for National Get Outdoors Day
Polaris invites consumers to #THINKOUTSIDE on June 11 for chances to win epic prizes.
The Harley-Davidson Museum Is Heating Up This June
Wild Ones Vintage Motorcycle Rally returns and the brand-new
Harley-Davidson Shop premieres.
Tucker Preps to Keep Vintage Bikes Rolling on 1st Chix on 66 Ride
Chix on 66 participants will ride vintage motorcycles along the entirety of Route 66.