AIMExpo Releases 2016 Show Recap Video
Thousands of motorcycle enthusiasts from around the world converged on Orlando, Florida’s Orange County Convention Center for AIMExpo 2016, North America’s largest powersports trade show. Nearly 500 exhibitors took advantage of the four-day showcase featuring the latest and greatest products coming to the powersports marketplace, which was highlighted by a large number of both global
NPA Excited To ‘Do Business’ At AIMExpo
NPA Taking Care of Business at AIMExpo The American International Motorcycle Expo (AIMExpo), modeled after the world’s leading trade shows including Italy’s long running EICMA show, is set to attract nearly 20,000 domestic and international dealers, industry personnel and enthusiasts to the annual event in October. With this year’s focus on strengthening dealer attendance and
MIC Announces PowerLily Gas Tank Mentorship Program Finalists
Five female powersports entrepreneurs participating in the PowerLily Gas Tank program will present their business plans to powersports industry leaders at noon on Thursday, October 13, in rooms 310 E & F (North Hall), at AIMExpo 2016.
Shifting Gears: Printing All The News That Fits
Charging ahead! AMA Hall of Famer and former VP of global marketing for Zero Motorcycles, industry veteran Scot Harden is now chief marketing officer for GasGas Motorcycles and Torrot electric products. Harden reports to Torrot CEO/Founder Ivan Contreras and is responsible for all North American sales and marketing efforts, including dealer development for GasGas enduro
Suzuki’s Kerry Graeber Joins MIC Board of Directors
Kerry Graeber, vice president of MC/ATV sales and marketing at Suzuki Motor of America, Inc., will be representing Suzuki as a new member on the Motorcycle Industry Council Board of Directors.
USA Today Front Page Editor Andria Yu Named MIC Director of Communications
Andria Yu, former front page editor of USA Today, has joined the Motorcycle Industry Council as director of communications. She is a longtime journalist who has been riding motorcycles more than 15 years.
DX1 Partners With MIC’s BankCard Program
DX1 has announced its strategic partnership with the Motorcycle Industry Council’s (MIC) BankCard Program. DX1 and the MIC will work hand in hand to increase engagement and involvement within the powersports industry.
MIC Hosts Member Company Representatives on Capitol Hill
The Motorcycle Industry Council hosted its annual Capitol Hill Fly-In late last month. The event is designed to connect MIC member company representatives with their Members of Congress to discuss issues affecting the powersports industry. MIC also took advantage of the opportunity to recognize key Members of Congress with MIC Chairman’s Awards.
We Got To Fight…
We received an invite from Tim Buche, Motorcycle Industry Council’s president, to join them in D.C. for the third annual MIC Capitol Hill Fly-In late last month.
MIC’s BankCard Program Partners with DX1 for EMV Chip Card Integration on POS
More and more consumers are using credit cards these days as their preferred method of payment. In fact, according to Matt Tanzy, managing director of the Motorcycle Industry Council’s (MIC) BankCard Program, as much as 25 percent of a dealer’s business is facilitated with a credit card. But what many dealers don’t know is how
Powersports DEALER Seminars Set for First Two Days at AIMExpo
American International Motorcycle Expo (AIMExpo) and Powersports Business, in conjunction with the Motorcycle Industry Council, have announced that the educational sessions for powersports dealers held during the industry’s largest trade show will return again for 2016.
MIC Introduces New Benefits to Members Exhibiting at AIMExpo 2016
The MIC has announced key new benefits for exhibiting members at AIMExpo 2016, scheduled for October 13-16 at Orlando’s Orange County Convention Center. In addition, special introductory membership pricing is now available for 2016 AIMExpo exhibitors not yet a part of the MIC’s family of industry companies.
