The company has grown exponentially under 25 years of Stacy’s leadership.
What trends in the digital space are impacting the powersports industry?
On this episode of On the Throttle, Jacqui and Josh Look ahead to new bikes from BMW and KTM later this year, Honda’s plans for 2024, and we have a special guest, Troy Snyder from Trader Interactive. This episode of On the Throttle has been brought to you by: New On the Throttle episodes are
This industry-first feature will drive richer leads, faster closes and more financing opportunities.
Complete search-to-purchase process launched on Cycle Trader with proprietary platform.
In response to the influx of individuals wanting to ride and getting involved in the motorcycling industry, Cycle Trader created a hub of digital resources to educate potential buyers through the virtual retailing process.
Cycle Trader introduced a series of virtual retailing tools and services designed to enhance leads, streamline the lead management process and provide multiple channels for connecting with in-market consumers online.
Cycle Trader, a division of Trader Interactive, announced that it will be providing a webinar on the CARES Act’s Paycheck Protection Program.
Younger riders just aren’t getting involved the same way their parents did, so it has left our industry, as a whole, to reevaluate how we can more effectively attract, engage and influence the new riders that are entering the market.
The average motorcyclist was 40 years old in 2009, but by 2018 — that number had risen to 50, so the demographic that has fueled our industry over the past twenty years is getting older and potentially aging out of the lifestyle. Instead of buying their first bike, they’re buying their last.