Cycle Trader Partners with Alvarez & Marsal to Educate Dealerships on CARES Act

Cycle Trader, a division of Trader Interactive, announced that it will be providing a webinar on the CARES Act’s Paycheck Protection Program. The Paycheck Protection Program, administered by the Small Business Administration, provides small businesses of 500 or less employees with cash flow assistance through federally guaranteed loans.

In this presentation, dealerships and manufacturers will gain a better understanding of this program, assistance currently available, eligibility requirements, the process in which to apply. Led by experts from global management consulting firm Alvarez & Marsal, this live event will take place on Thursday, April 9, at 4 p.m. ET, and will feature David Javdan, Managing Director at Alvarez & Marsal and former General Counsel of the U.S. Small Business Administration (SBA) post 9/11 and during Hurricane Katrina, and will end with a panel to answer attendee questions.

Space is limited, register for the webinar here: https://go.traderinteractive.com/cyc_CARES_webinar_signup

“This pandemic has created a rapidly evolving environment in which our customers need to stay on top of what relief is available to them as it could be the difference between keeping their businesses open and their staff employed. Due to our relationships with leading financial institutions, we are in a unique position to be able to extend that financial expertise to our customers as they navigate the global challenges that COVID-19 is presenting, and the federal emergency funding that is available to them,” said Trader Interactive CEO, Lori Stacy.

In addition to this webinar, Cycle Trader has launched Virtual Retailing Resource Center’s for powersports dealerships to help address immediate questions and concerns around the transition from a brick-and-mortar to a predominantly digital storefront, and provide data insights from our over 4 Million monthly unique visitors. These knowledge libraries provide valuable insights and tools to support the business challenges presented by the spread of COVID-19. Resources include a checklist as well as an on demand video for converting to a digital dealership, articles like Guarding Your Dealership During a Pandemic, and an overview of the emergency funding options available to dealerships and manufacturers at this time.

The Virtual Retailing Resource Centers for dealerships and manufacturers in the powersports industries can be found here: cycletradermediakit.com

To learn more about the webinar or our Virtual Retailing Resource Center’s, contact [email protected].

Link: Cycle Trader

The Sturgis Motorcycle Museum and Hall of Fame recently named Marilyn Stemp and Steve Piehl to its board of directors.

Stemp is a pioneering figure in the motorcycle industry, founding IronWorks Magazine with her late husband, Dennis, and becoming the first female editor of a nationally circulated, mainstream motorcycle magazine. She also revived their trade magazine, Iron Trader News; edits the monthly Kiwi Indian News; contributes to several powersports media outlets; and is the founding editor of Sturgis Rider Daily. Stemp is a noted editor and writer of several motorcycle-focused books. Her consistent support for charitable efforts in the industry include the annual Biker Belles Celebration, Las Vegas BikeFest and as campaign chair for the Sturgis Motorcycle Museum’s development plan in 2014. She co-founded the Flying Piston charity events taking place in Daytona and Sturgis each year and is a National Ambassador for All Kids Bike. Stemp was inducted into both the Las Vegas Motorcycle Hall of Fame and the Sturgis Museum's Hall of Fame in 2018, and in 2022 she was recognized as one of the Top 100 Women in Powersports by DealerNews.