2023 Motorcycle Trends Part 2: EVs and Emerging Technology

These trends are growing — no doubt about it.

electric motorcycle, charging, EV, EVs, electric vehicle
BRP Breaks Ground on New Can-Am Electric Motorcycles Plant in Querétaro

The facility is adjacent to the current BRP campus in the city.

BRP, Can-Am, groundbreaking, Mexico
Ep. 42: Future of Modeling, eBikes, and This Week’s News!

You don’t want to miss this episode of On the Throttle with Jacqui and Josh!

Improved BRP GO! App Now Available

The update is available for Sea-Doo, Ski-Doo and Can-Am On-Road.

app, navigation, GPS, BRP GO!
BRP Selects Akeneo to Drive Powersports Experience

BRP recently announced its selection of Akeneo’s product experience management (PXM) platform to drive digital transformation, increase customer lifetime value, and boost the brand’s net promoter score (NPS). Akeneo will play a pivotal role in accelerating BRP’s growth plan. Akeneo’s PXM solutions will deliver brand consistency across BRP’s portfolio of websites, which include 10 main eCommerce

ATV/UTV Market Update

ATVs and UTVs are having a much better 2021 than 2020.

BRP Reports Fiscal Year 2022 First Quarter Results

“Our first quarter results were driven by ongoing robust demand for our products with North American powersports retail up 39%.”

BRP Wins Best of the Best and Three Prestigious Red Dot Design Awards

BRP is kicking off the year on a high note with four prestigious recognitions at the Red Dot Awards, including none other than the Best of the Best award for the Ski-Doo Freeride.

BRP to Introduce Electric Models for Each Product Line by 2026

BRP plans to invest $300M over five years in product development, specialized equipment, infrastructure, production tooling and facilities.

BRP Reports Fourth Quarter and FY21 Year-End Results

“We are very pleased with our fourth quarter results, which ended Fiscal 2021 on a strong note.”

Can-Am Commits to Bringing Change to Motorcycling’s Sexist Past

On International Women’s Day, Can-Am is celebrating women riders and is challenging the played out “biker” stereotypes in order to make open road riding a more inclusive place for women every day of the year.

BRP Names PSXDigital as a BRP Certified CRM

The announcement marks another milestone in the company’s expansion and adds another familiar name to a long list of OEMs that includes the likes of Triumph, Suzuki, Yamaha, Harley-Davidson and Ducati to name only a few.