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MPN Launches 2012 Dealership Superstar Competition

The 2012 Dealership Superstar Competition sponsored by Western Power Sports has officially opened. Nominate a Dealership Superstar today!

New Finance Company Enters Powersports Market

Northpoint Commercial Finance LLC has announced it is entering into the powersports, marine and outdoor power equipment industries to provide the necessary floor plan capital to dealers.

Warning Signs Installed in more than 30 Cities for Motorcycle Safety

In an effort to help standardize warning signs for motorcycle safety and help reduce the number of motorcycle crashes at intersections involving other vehicles, Allstate Insurance Company has announced plans to permanently install motorcycle warning signs in more than 30 U.S. cities this year. Currently, there is no standard sign for motorcycle awareness.

Schuberth C3 Hi-Viz Orange

Schuberth North America has started deliver of its “Hi-Viz Orange” C3 to select dealers across the U.S.A. and Canada. The C3 is the German manufacturer’s award winning helmet: the lightest, quietest, most aerodynamic flip-up motorcycle helmet on the market.

The Science of the F&I Sale, Part 2

Taking a deeper look into the behavioral clues exhibited by consumers.

Powersports Auctions: A Pre-Owned Primer

Connect with a reputable powersports auction house to build your used business.Successful dealers that are up year over year are clearly focusing on pre-owned units.

Sell Serious Security

The following round-up of security products will help ensure your product display reflects a maximum security mix that protects against ride-away, lift-away, tow-away and roll-away theft and will aid in location and recovery.

Three Legendary Bike Builders Unveil 
New Creations at Daytona

In partnership with three of the country’s top motorcycle builders, Allstate Insurance Company has announced the unveiling of four custom motorcycle creations inspired by the company, one of which will be given away as the grand prize in a national sweepstakes. The unveiling is a milestone within the motorcycle industry, marking the first-ever collaboration between legendary builders Arlen Ness, Rick Fairless and Dave Perewitz.

Connect to Close

The Science of the F&I Sale

Progressive Optimizes Mobile Quoting for Powersports

Progressive Insurance, a leading motorcycle insurer in the U.S., is expanding its optimized mobile quote and buy experience to a new group of vehicles. The company recently announced that owners of motorcycles, boats, RVs and powersports vehicles can now shop for insurance on their smartphones.

Take on Touring: Rake it in with Rentals

As a powersports dealer, you sell the American dream, but why not offer it up as a limited time opportunity through a rentals program?

Harley to Rock Beach Street, Speedway at Daytona Bike Week

Harley-Davidson will kick off the riding season at Daytona Bike Week 2012 with special events and a collection of their motorcycles at Riverfront Park on Beach Street and at Daytona International Speedway March 10-17.

The Disclosure Close

Properly Timed Disclosures Create Natural Menu Presentations

The Secret to Priority Maintenance

Sell It to Service, Service Will Sell It

Dealership Superstar Winner Revealed

Brianna Rauenzahn Presented Top Spot!

‘MOP’ Up Your Missed Profits

Missed Opportunity Programs (MOPs) are a great way to boost VSC and PMA sales but are seldom implemented.