2022 Polaris Lineup Includes New Ranger SP 570, Limited Edition Models and Youth RZR
Following a year that saw more consumers engaging in outdoor activities than ever before, Polaris has unveiled its 2022 models that enable and enhance outdoor work, adventure and recreation for both new and experienced riders. “‘THINK OUTSIDE’ isn’t just a tagline. It’s the lifestyle and mentality of our customers. They’re the ones that inspire and
MIC Dealer Roundtable: Beyond the Door Swing July 22
Part II of the Motorcycle Industry Council’s (MIC) Dealer Roundtable will feature presentations from Curtis Sloan, owner of Sloan’s Motorcycle-ATV in Tennessee, and Brent Gyuricza, owner of Maverick Motorsports in Montana, and Gart Sutton to bring perspectives from both big and small dealerships on key issues facing every dealership. Is momentum slowing? Has weekend traffic ended? With COVID restrictions dropping,
Meet the Team: Q&A With New Hisun Hires
Hisun has been on an upward trajectory lately as the company retools for the future. To that end, the company recently brought on some industry veterans to fill key positions as it gears up for growth. We asked the team members what brought them to Hisun and what they liked most about their new environment.
Kenda, STACYC and Iron Pony To Bring Kids Playground to VMD
Kenda Tire has been announced as the Official Tire of the 2021 AMA Vintage Motorcycle Days and will partner with STACYC balance bikes and Iron Pony to offer a unique opportunity for young riders. “We’re pumped to be back at Vintage Motorcycle Days after last year’s hiatus,” said Dave Komoroski of Kenda Powersports. “It’s become a
Ticket Sales Open for 2021 Progressive IMS Outdoors Tour
Tickets are now available for Progressive IMS Outdoors, a revamp of the Progressive International Motorcycle Shows nearly 40-year history as the industry leader for connecting powersports’ top brands with enthusiasts and buyers.
Comoto Holdings, Podium Announce Partnership to Improve Customer Satisfaction
Comoto Holdings is working together with Podium to offer webchat, reviews, messenger and more to its customers across the country.
Adapting to the Unknown Builds OEM Success
More people than ever before are flocking to HISUN dealers throughout the country and they certainly like what they see.
ARGO Announces Partnership with FreedomRoad Financial
ARGO announced they have entered into a retail financing agreement with FreedomRoad Financial that will provide their dealers and customers more flexibility.
Shop Talk: What’s New About the New Year
What are you doing to determine your income for 2021? How will you earn what you want to earn?
The Case for Karts
There are more than 160 kart tracks around the country, so there’s a good chance your dealership is not far from one.
Progressive IMS Outdoors Reveals 2021 Tour Dates and Locations
Developed in partnership with the powersports industry’s leading OEMs, the 2021 IMS Outdoors tour will span five months, taking place between June and October, stopping in nine cities throughout the U.S.
Meeting Consumer Demand for the Great Outdoors
The challenges of keeping inventory in stock during the pandemic has given dealers the opportunity to get creative with their floorspace to cater to the unique outdoor demand.
Honda Announces New Pioneer 520, Returning Models
An evolution of the Pioneer 500, the vehicle boasts updates highlighted by a new dump bed that increases its ability to haul loads, welcome news to everyone from hobby farmers to fishing enthusiasts.
Atlanta Short Track BUILD TRAIN RACE Results
Minnesota amateur flat track racer Jillian Deschenes took the checkered flag for both races followed by Melissa Paris, Lana MacNaughton and alternate rider Kerry Sano.
Lucas Oil’s New Synthetic 4-Stroke SxS Engine Oil Protects Important Off-Road Vehicle Components
Designed specifically for use in side-by-side, ATV and UTV off-road vehicles, this new synthetic SxS lubricant uses Lucas’ race-proven engine oil formulation to protect vital engine components in all riding conditions.
Join the MIC Ridership Campaign
The MIC team has launched the first powersports industry campaign in decades, and they’re asking you to join in a social media takeover next Thursday and Friday, July 30 and 31.
