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Ducati North America Breaks Sales Record with 12,132 Motorcycles Sold in 2015

In 2015, Ducati North America increased unit sales by 14.1%, based on 12,132 total motorcycles sold in the United States, Canada and Mexico. This is the sixth year the company has shown impressive overall sales growth in its largest worldwide sales region.

How to Reach a New Level of F&I Profits

Key F&I learning elements will be detailed in an upcoming powersports-specific program called the F&I Manager Training Academy. The academy has been created by Garage Composites, a training provider, and will be led by Steve Dodds.

HorsePower Financial Services Moves Into New Corporate Headquarters

Due to the growth of its existing nationwide dealer network and the demand for the continued onboarding of new dealers, HorsePower Financial Services has moved its corporate headquarters to 1087 A Mane Way in Lebanon, Ohio.

Yamaha to Sponsor Lucas Oil Regional Off-Road Series, Arizona

Yamaha Racing teams up with the Lucas Oil Regional Off Road Series (LORORS), Arizona for a solid three-year commitment as the Official Presenting Sponsor beginning in 2016.

Thumpstar Announces New Models for 2016 and a Return to the US

After constant demand from customers to bring the brand back to the USA and in response to the the popularity of the Hunge 125cc with its CNC Billet Frame, Thumpstar decided to make its presence felt again in the United States.

Rivera Primo Says Farewell to its Whittier HQ

Rivera Primo has left its old HQ behind, but it will be taking up a new residency in California. Its an all new Rivera Primo with new products, new machinery and new digs. Since February 1, 2016 Rivera Primo has been servicing all its customers from two new facilities.

AMA Motorcycle Hall of Fame Member Doug Bingham Passes Away

Affectionately known as “Mr. Sidecar,” Doug Bingham passed away on January 27 at the age of 76. He was a 50-year AMA member and Charter Life Member, and he received the 1998 AMA MVP Award for advancing the cause of motorcycling and was inducted into the AMA Motorcycle Hall of Fame in 2003.

Danny Gray Custom Motorcycle Seats Launches New Channel Strategy

Danny Gray announced this week that it has terminated its 17-year relationship with Harley-Davidson and no longer supplies Harley’s custom seat program. The company has also announced that it has severed ties with industry giant, Tucker-Rocky. Dealers may continue to purchase their Danny Gray seats through Western Power Sports (WPS) and Drag Specialties.

NiTEK Helmets Launches US Race Sponsor Program

NiTEK Helmets has announced a helmet race support program in the U.S. for 2016. NiTEK will sponsor 400 professional and amateur riders in Nitek P1 and Nitek Interceptor helmets for the 2016 racing season.

David McGrath Named Chief Competition Officer for AMA Pro Racing

AMA Pro Racing has announced a number of key staff additions to the company in advance of the 2016 AMA Pro Flat Track season. The hires fill vital roles in the competition and communications departments.

Chrome Capital Moves to New National Headquarters

In order to meet the growing needs of Chrome Capital’s participating motorcycle dealers and riders, the company has expanded staff to 46 employees and moved to larger office space in Naples, FL.

Danny Gray Custom Motorcycle Seats Chooses VTM as its PR and Marketing Agency

High End Seating Solutions, makers of Danny Gray custom seats has announced the appointment of V-Twin Marketing to assist with its marketing efforts in 2016.