Apparel Pro: Leather Jackets
The most memorable association of motorcycle riders and leather jackets stemmed from Marlon Brando’s character Johnny in the 1953 movie, The Wild One.
WEBINAR: How to Improve Communication With Your Customers
Did you know that 89% of your customers and prospects would rather communicate with you via text message instead of a phone call?
PWC Update: The Groundhog Told Me To Stock My Showroom
Punxsutawney Phil, the groundhog who did not see his shadow this year, declared that we would have an early spring in 2019. If we are taking that prediction to heart, it is time to dust off those summer display racks and start preparing for a new season of enthusiastic customers.
Powersports Auctions: Making The Most of Your Experience
Whether you frequent auctions often, you’ve never participated in one before or you are somewhere in between the two, auctions have a lot to offer powersports dealers who are looking to amplify their pre-owned inventory.
Apparel Pro: Full-Face Helmets
Protection and proper fit should be the most important factor for customers when it comes to choosing a helmet, however full-face helmets inherently have several other benefits that you can point out to them.
Progressive International Motorcycle Show: Revving Up Consumer Interest Before Q2
Events like the Progressive International Motorcycle Show are aimed at getting the general public to think about getting back on the road, dirt, mud, sand or water.
Apparel Pro: Eyewear
A thin barrier of glass or plastic can save your customers’ eyes from significant damage from wind, dirt, dust, mud and anything nature decides to throw at them.
Apparel Pro: Off-Road Helmets
One of the biggest improvements to helmets in recent years is the Multi-directional Impact Protection System (MIPS).
Can-Am Earns Multiple Racing Championships Around the World in 2018 Season
Can-Am racers won multiple off-road championships in 2018, including the famed Dakar Rally and consecutive Best In The Desert series titles, making it another banner year for Can-Am racing.
Apparel Pro: Women’s Apparel
Today, not only on the racetrack, but in all facets of powersports, women are increasingly taking an influential role and becoming proponents of the industry as riders, dealers, designers, enthusiasts and leaders.
Royal Enfield: Opportunity Knocks Twice with New Twins
Emphasizing their history and their attempt to recreate it, Royal Enfield was inspired by their over 117-year heritage, focusing specifically on the motorcycles and café racers of the 1950-60s and the characteristics that made those bikes so popular.
Wiseco Welcomes 2 to Race Winning Brands Family
Both appointments affirm Wiseco’s and RWB’s commitment to its core powersports business platforms
while focusing on new growth in complimentary business segments.
