Destination Dealership: Indian Motorcycles of Sturgis, South Dakota

Indian Motorcycles of Sturgis centers its business plan around the status of Sturgis as both a destination in itself and as an entry point to the scenery and roads in South Dakota’s Black Hills area.

Harley-Davidson Reveals New Apex Factory Custom Paint

The H-D legacy of competition inspires this custom paint for nine touring models.

Apex Factory Paint
Vance & Hines to Debut New PCX Products at Sturgis Motorcycle Rally 

Exhaust system changes improve torque delivery, reduce heat and include catalyst.

VH PCX Power Duals
Ep. 43: Tuareg Experience, Baja Aragón and STURGIS 2022

It’s that time of year again!

S&S Cycle Attending Sturgis Bike Week

S&S will be doing exhaust and air cleaner installs from Aug. 3-13.

S&S Cycle, Sturgis
Tucker Powersports, Kuryakyn and BikeMaster to Have Huge Presence at Sturgis Motorcycle Rally 

This will be the largest rally program the company has ever executed.

Sturgis Buffalo Chip 2020
Sturgis Buffalo Chip Raises Record Amount for Charity Through 2021 Events

Over $477,000 was raised for local and national charities through Buffalo Chip events during the 40th annual celebration in August 2021.

Sturgis Buffalo Chip
On the Road with Brands That Shine – Part III

A recap of the Sturgis rally, a radio appearance and more.

Sturgis, Buffalo Chip to Host Inaugural Rally Wrap Party

Unbelievably, in 81 years, there has never been an official Sturgis Rally Wrap Party. That changes as Why We Ride, MOTOvational.org and the Sturgis Buffalo Chip host the VIP Sturgis Rally Wrap Party benefitting Treasured Lives. The limited seat event is aimed at motorcycle industry VIPs, brand leaders and anyone who rides. The event is

Terry Vance to Receive 2021 Moxy Award at Sturgis

Vance & Hines co-founder Terry Vance will receive the Buffalo Chip’s Moxy Award at the 81st Sturgis Rally this week. The award, originally presented in 2017, recognizes individuals who have built businesses and have served the motorcycling public and the motorcycle industry. “Those who’ve demonstrated the backbone, skills, determination and cajones to start a business,

Okoboji Indian Motorcycle’s ‘Ride to Sturgis’ Set for Aug. 4

Okoboji Indian Motorcycle, located at 4105 Hwy 71 S in Spirit Lake, is hosting a “Ride to Sturgis” event to promote Indian Motorcycles and the Lakes area on August 4, from 9 am to 6 pm. Tony Petersen, general manager of Okoboji Indian Motorcycle explains: “We wanted to do something to promote the fact that

RumbleOn Announces 3 Year Sponsorship of the City of Sturgis Motorcycle Rally

RumbleOn will have a physical presence at the rally where powersport enthusiasts can buy, sell or trade their powersport vehicles onsite, and interact with the brand at the prominent corner of 6th and Lazelle St.