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State of Confusion? No, Time of Transition

Balancing financial stewardship with the cultural demands of an enthusiast-driven business is as big a challenge today as it was 40 years ago.

Skidmark Garage

Working With Community Shops Here you are, once again facing a common situation: a customer is in your shop, asking for a repair job. Problem is, his bike is a 1981 model. It is running but making expensive noises. What do you do? (1) Tell the customer you don’t work on anything more than 20

Getting Down To Business at AIMExpo

With the American International Motorcycle Expo (AIMExpo) just around the corner – and for more than 40 percent of us, it’s literally around the corner within 500 miles or so – it is time to make a plan to do some business. If you just walk around to collect some catalogs and chit-chat with your

Suzuki Named Dinner Sponsor for 2017 AMA Motorcycle Hall of Fame Induction Ceremony

The American Motorcyclist Association announced that Suzuki Motor of America Inc. will be the dinner sponsor for the 2017 AMA Motorcycle Hall of Fame Induction Ceremony on Sept. 22 during the American International Motorcycle Expo at the Greater Columbus Convention Center in Columbus, Ohio.

It’s Almost Go Time In Columbus!

It’s just about go time in Columbus! It was a bold move by the folks at Motorcycle Industry Council (MIC) to move the AIMExpo to the Midwest, but judging by the number of exhibitors participating and excitement surrounding this year’s show, it’s going to be “YUGE,” believe me.

Kenda to Introduce New UTV Tire at AIMExpo in Columbus

Kenda Tire USA will debut its newest UTV tire – the Kongur UTV tire – during the American International Motorcycle Expo (AIMExpo) in Columbus, Ohio, on Sept. 21-24.

Harley-Davidson, Polaris CEOs to Offer Keynote Addresses at AIMExpo

AIMExpo opening ceremonies will feature keynote speeches from Scott Wine, CEO of Polaris, and Matt Levatich, president and CEO of Harley-Davidson.

NADAguides to Sponsor AIMExpo HAPPY! Happy Hour; NPA Seeking Items for PBTF Charity Auction

Trade attendees at AIMExpo are invited to meet and mingle, bid on moto memorabilia for charity, and have a free drink at HAPPY! Happy Hour, Sept. 21 at 6 p.m. in the lobby of the Greater Columbus Convention Center.

AIMExpo Show Floor 95 Percent Sold Out with Most OEM Exhibitors to Date

With less than two months until opening day, the American International Motorcycle Expo (AIMExpo) will welcome a record number of exhibiting original equipment manufacturers (OEMs) in its debut at the Greater Columbus Convention Center in Ohio, from September 21-24.

Bill Werner Gets AMA Hall of Fame Legend Nod for Columbus Ceremony

Werner, who was inducted into the Hall of Fame in 2000, will be honored Sept. 22 during AIMExpo at the Greater Columbus Convention Center in Columbus, Ohio, alongside the AMA Motorcycle Hall of Fame Class of 2017.

Q & A with Larry Little, Vice President and General Manager of MIC Events

At the 2016 AIMExpo kick off breakfast in Orlando, Larry Little announced the 2017 event would be held in Columbus, Ohio. Fast forward to June 2017 and preparations for the Columbus event are well underway! Big things are indeed happening for the American International Motorcycle Expo, including Indian Motorcycles and Harley-Davidson participating in the combo

Embracing the Custom Culture

The custom culture has been around since 1945 but it was not known as such. The world of custom motorcycles was dominated by Harley-Davidson, and from around 1958 through about 2005 was better known by association as the V-twin aftermarket. What changed was the acceptance of multiple brand drivetrains combined with their unique and influential