AIMExpo presented by Nationwide 2020: Save the Date
Heading back to Columbus, OH, AIMExpo presented by Nationwide, North America’s largest and most important powersports trade show is set to be bigger and better in 2020!
The Octane Boost for Your Business: 2020 Gas Tank Mentoring Program Now Open to Entries
It’s application time for the 2020 MIC Gas Tank program, giving powersports industry entrepreneurs a shot to work with a veteran mentor and build a business plan for a new innovation, product or service idea.
More Riders, Riding More: What Does It Mean for Me?
“More Riders, Riding More – The Ridership Session” outlined action plans for the developing industry-wide initiative. For dealers, one of the most popular questions that emerged from these presentations was, “what does this mean for me?”
MIC: 2020 Gas Tank Competition
The Motorcycle Industry Council invites powersports entrepreneurs to apply for a chance to have one-on-one mentoring from an industry veteran, plus a trip to Columbus that includes booth space at the 2020 AIMExpo presented by Nationwide and the opportunity to present your business plan to powersports leaders and media.
Mimi and Moto Wins MIC’s 2019 Gas Tank Competition
Nancy Gerloff and Mark Augustyn, creators of Mimi and Moto, cartoon monkeys that help introduce children to the joys of the motorcycle lifestyle through books and other products, won the 2019 Motorcycle Industry Council Gas Tank Competition.
AIMExpo Presented by Nationwide Event Recap
AIMExpo presented by Nationwide returned to the heart of the powersports industry, Columbus, OH, where thousands of dealers, media, industry professionals and enthusiasts gathered for North America’s largest and most important powersports tradeshow.
XPS Launches New Care Products Line for All Powersports Vehicles
BRP dealers will now be able to carry 21 new care products from XPS, for a one-stop-shop of recreational specific care items for their customer’s maintenance needs.
D.I.D Introduces Upgraded MotoGP Chain at AIMExpo
As a top chain supplier to MotoGP, D.I.D has the ultimate testing grounds for its latest products, which include an upgraded version of the ultimate road racing chain – the 520ERV7 G&G.
UBCO Unveils New E-Bike at AIMExpo
As UBCO continues to build its dealer network in the U.S. with its reliable 2X2 dual-purpose bike that has been in production for a few years, the company used its AIMExpo presence to show off a new, sportier e-bike that is aimed at dirt bike riders and mountain bikers.
Suzuki Presents Barber Vintage Motorsports Museum with New 2020 KATANA at AIMExpo
The presentation coincided with Suzuki’s return of an original 1982 GSX1100S Katana, which the company had borrowed from the museum to support the new version’s U.S. arrival.
MIC: Industry-Wide Initiative to Get More Riders, Riding More
The Motorcycle Industry Council presented the strategic framework for the long-term, industry-wide effort designed to boost ridership, get more riders, riding more, last week at the opening session for AIMExpo presented by Nationwide.
Tangible Ways to Bring In New Riders
To help dealers find a tangible solution to bring in new riders, Paige Bouma, vice president of recreational brands at Cycle Trader demystified the complexity of the subject in her presentation “Capturing the Millennial Market — It’s All in the Story You Are Telling.”
