Battlax: The Evolution of Bridgestone’s Sport Touring Tire
Developed in Japan, the T32 tire was tested at proving grounds in Tochigi Prefecture and Aprilia, Italy by professional riders from the highest levels of racing who provided additional feedback on extreme performance to perfect the newest iteration of the Battlax.
Piaggio Group Returns to Canada’s The Motorcycle Shows for 2020
Joined by all brands, Aprilia, Moto Guzzi, Piaggio and Vespa, Piaggio Group will showcase the latest iconic Italian machines ahead of the 2020 ride season.
Pirelli Chosen as OE for Most Powerful New Naked Production Machines
The range of seven tires were chosen to equip 34 new models from nine different motorcycle manufacturers: Ducati, MV Agusta, Aprilia, Kawasaki, Triumph, Indian Motorcycle and the electric Energica Motor Company, Zero Motorcycles and Tacita.
Piaggio Group: New Models Presented at EICMA
As the 77th edition of the International Motorcycle Show opened its doors at Fiera Milano, the Piaggio Group presented a number of exceptional new motorcycles and scooters from its exclusive brands.
Piaggio Museum Earns Place in TripAdvisor Hall of Fame
The museum has been consistently recognized by TripAdvisor every year since 2015, thanks to its ability to win the hearts of the many guests, 700,000 of whom have visited Pontedera from all over the world since the museum opened.
NAE/NWAN Recognizes Spirit Motorcycles for Being Named Innovative F&I Department
The awards honor dealerships for their specialization in a particular area of dealership operations.
Fuel Capital Group Announces Significant Expansion into All Brands
Fuel Capital Group announced the expansion of its lease program to include authentic leases on all pre-owned on-road touring, cruiser, sport and street motorcycles from major manufacturers.
Harley-Davidson Dealerships Ranked 1st for Responding to Website Customers
The 2019 Pied Piper PSI Internet Lead Effectiveness Industry Study answered the question, “What happens when UTV or motorcycle customers visit a dealer website and inquire about a vehicle?”
Destination Dealership: Euro Cycles of Central Florida
In 2010, the economy and the powersports industry was slow, but Sprague was willing to put it all on the line and take a chance to follow his passion.
Piaggio Group Reaches 500 Motoplex Outlets Worldwide, Opening 1st Store In Istanbul
Each Motoplex store provides the full offer of the Piaggio, Vespa, Aprilia and Moto Guzzi brands in a single location, together with services, accessories, merchandising and entertainment, to give customers an exciting global overview of the two-wheeler world.
Vespa Brooklyn / Vespa Manhattan
The two New York City Piaggio Group stores opened due to the owner discovering a need — a way to get around New York City despite congestion — and figuring out a way to fill it — Vespa scooters.
MV Agusta Wins ‘Most Beautiful Motorcycle’ of EICMA
With the new Brutale 1000 Serie Oro, MV Agusta has won the prestigious title of “The most beautiful motorcycle of the show” at EICMA.
Piaggio Group Announces Vespa Elettrica Sales
Wide scale marketing of the Vespa Elettrica through the Piaggio dealer network will begin in November to coincide with the EICMA 2018 motorcycle show in Milan.
INTERMOT 18 Opens to Trade Visitors and Media
Gerald Böse, president and CEO of Koelnmesse GmbH, said that 66 percent of the 1,041 exhibiting companies and brands have come from outside of Germany for INTERMOT 2018.
Pied Piper Ranks Motorcycle, UTV Dealerships Response to Internet Inquiries
BMW ranked highest in the Pied Piper Internet Lead Effectiveness Study, which measured how dealerships responded to customer inquiries received through dealership websites.
INTERMOT to Host World Premieres, Presentations in Cologne
Over 1,000 exhibiting companies and brands from around 40 countries, will present their latest models and product innovations to the international trade audience and the biker community.
