S&S Cycle has announced that it has promoted Roberto Santiago to the newly created key accounts manager role. “Rob has more than proven himself within the organization, and we’re excited to see him take on a broader role. Going forward, he will be the primary point of contact for a number of major accounts, including distributors, E-com and OEM customers,” shared Vice President of Sales Eric Bondy.
Santiago joined S&S Cycle in 2017, initially working from its Viola, Wisconsin, headquarters and then assuming responsibility for Southwest dealer and rep support. Santiago is also a fixture at the S&S rally rig during shows like Daytona and Sturgis Bike Weeks and will continue to support consumer facing events as time allows.
Going forward, industry stalwart and S&S Territory Manager Scott Hakins will assume much of the dealer and rep support in the Southwest.
