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Q&A: Update from MIC

Erik Pritchard, president and CEO of the Motorcycle Industry Council, discusses what the association has been up to over the last year.

MIC, Ride With Us, Motorcycle Industry Council
Poll Indicates Most Owners Are Negligent in Protecting Motorcycles From Theft 

Ironically, most riders cite insurance as their primary means of protection.

GPS tracker, navigation
2022 Year-End Powersports Outlook

Opportunities spell success for the second half of the year.

forecast, economic outlook, chart, 2022
How to Get Powersports Owners Interested in Geofence Alerts

If your customers’ eyes are glazing over, you’re not framing the conversation correctly.

cellphone, alert, GPS, geofencing
Rollick Ranks No. 1,040 on the 2022 Inc. 5000 Annual List

With Three-Year Revenue Growth of 620%, Rollick Ranks Among America’s Fastest-Growing Private Companies

Rollick, Inc. 5000
EFG Companies Recommends a Value-Driven Focus to Drive Revenue

Amid market opportunities and volatility, EFG Companies recommends a value-driven focus to drive revenue.

EFG Companies logo
Iowa Changes ATV/UTV Laws

ATVs and UTVs can now be ridden in any Iowan county effective July 1, 2022.

ATV, road
ABRG Rolls Out Pivot Works Complete Wheel Bearing Rebuild Kits

Available and in stock now for 23,000 applications to dirt bike, street bike, ATV and UTV models.

Replacement Wheel Bearing Kit
How Powersports Dealers Can Improve the Buying Experience

Customers will share information — if they get something of worth in return.

digital retailing, online, digital marketing, buying experience
How to Profit from the Lifecycle of Safety Recalls

Best practices for managing recalls before, during and after the sale.

money, plant, growth
Polaris RZR Factory Racing’s Mitch Guthrie Jr. Scores Impressive 2nd Overall in 1,500 Unlimited Buggy Class

Guthrie finished 23 minutes faster than the top UTV class finisher.

Polaris RZR Factory, Mitch Guthrie Jr.
May Events at the Harley-Davidson Museum

Bike Nights and Saturday demos return; Mother’s Day celebrations, new displays and so much more are coming to the crossroads of 6th and Canal this month.

Harley-Davidson Museum
4 Things to Look for in a GPS Tracker

Selling buyers on something that only might happen is a tough sell. Here’s how you can make it easier.

GPS tracker, navigation
Powersports Data Solutions launches new versions of Service Manager Pro and ZPlan

SMP 3.0 features enhanced electrical specifications for vehicle charging systems.

Protective Asset Protection Extends Relationship with Rumbleon Inc.

The relationship will further extend finance and insurance offerings throughout the powersports industry.

RumbleOn
Indian Motorcycle Racing Wins Texas Half-Mile with Dominant Performance by Jared Mees

The reigning SuperTwins champion secures first win of 2022 season, jumping to second on leaderboard.

Indian Motorcycle Racing, Jared Mees