Taking a Rider’s Safety Course
What should you expect to learn, and why is it important?
Husqvarna and REPLAY Rollout Innovative New Denim Fiber
Husqvarna Motorcycles and premium Italian casual clothing brand REPLAY recently unveiled the latest result of their partnership – a clothing collection aimed squarely at style-conscious riders. The collection’s riding jeans feature a pioneering new denim fiber. Traditional motorcycling denimwear has two layers, with denim over Kevlar or one of its derivatives. The new denim fiber
Apparel Pro: Must-Have Glove Features
Before I went to my local dealer to be their favorite customer this month, I made a list of my “must-haves” to help me make an informed buying decision.
SA1NT Motorcycle Apparel, Now Equipping American Motorcyclists with World’s Strongest Denim
Offering a complete line of men’s and women’s riding and casual wear, SA1NT has grown synonymous with its UNBREAKABLE stretch denim.
Shop Talk: What’s New About the New Year
What are you doing to determine your income for 2021? How will you earn what you want to earn?
Apparel Pro: Riding Pants
Over the years, there have been significant improvements to the look and feel of riding pants, making them both stylish and comfortable.
MIC Gas Tank Competition Finalists Selected
It’s the powersports industry’s version of TV’s “Shark Tank,” and these are the five competitor companies chosen to present their business plans to industry leaders, media and influencers, in conjunction with the MIC’s AIMExpo trade show.
Can Ya Dig It? The Bigun Rick Show & The Sea Hag
My beer joint has been in business for 25 years and it is the hangout and meeting place for anybody and everybody on two wheels, mainly Harley-Davidson enthusiasts!
Tucker Releases 2020 Online Street Catalog
Tucker’s 2020 Street catalog contains a massive selection of motorcycle street parts and accessories from brands recognized as market leaders.
UBCO Releases 2020 Product Range
Queenstown, the adventure capital of the world, was the perfect place to launch UBCOs new range of products at UBCON19. With distributors, dealers and partners from around the world attending this annual event, excitement was high as the latest additions to the UBCO electric vehicle family were unveiled.
3 Wise Men Collaborate with UBCO
The UBCO 3WM bike could be the most stylish urban transport option for 2020. 3WM created a capsule collection of garments and accessories that can be worn on the bike, or at any occasion where the 3 Wise Men man just wants smart casual style.
Roland Sands Design New Denim Built for the Ride
This all-new denim is woven with ultra durable Cordura and features a built-in two-way stretch for unmatched comfort on and off the bike.
AMA Vintage Days to Go Back to ’69 as Honda Celebrates the CB750
This year, the American Motorcyclist Association has linked up with Honda Motorcycles as the sponsor and featured marque of the event.
Apparel Pro: Boots
When it comes to footwear, your customers probably make a “must have” list that needs to be checked off before they make a purchase and that list should probably cover looks, comfort and protection.
Brands That Shine to Add 2 New Brands in Q3
Brands That Shine welcomes Resurgence Gear, a high end, protective riding apparel line and Lextek, an exhaust manufacturer which offers best-in-class systems for a wide variety of motorcycles.
Pit Pass: Trilobites Take Over
Fusing old school values with timeless styling and cutting edge technology, Solar created the Trilobite motorcycle jeans line a couple years ago and has since expanded the range from riding pants to entire collections of ADV, Urban and Retro wear.
