Destination Dealership: Iron Pony Motorsports
Chris Jones got his start in the industry in 1974 selling only motorcycle parts and accessories out of a corner of his dad’s auto parts store. Sales grew, along with his vision for the future. Several years later, Chris and his wife Tammy bought out his dad and took over the entire operation.
Sales Talk: Focusing on Female Ridership
Twelve and a half percent of motorcycle owners are female. With women riding down the road in record numbers, we are the fastest growing segment of the motorcycle marketplace, and we’re seeing the push to pull in female customers in all areas of the industry.
Pit Pass: Austin Andrella Heads to Cleveland IMS with Special Bike Build
The first bike Andrella built was in 2003 and he has taken off since then. He’s entered many bike building competitions and has trophies and giant promotional checks all around his shop to remind him of it. They are mixed in among other collectible items such as his Brian Klock bobblehead doll and old signs.
V-Twin Market Update: The Search For New Customers Continues
By this point, everyone knows how Harley’s woes with selling new bikes and finding new customers has trickled down to just about everyone in the powersports industry (except perhaps the UTV market). We don’t mean for this to sound so downbeat, but it is what it is until we find some solutions… and fast!
iMotorsports of Orlando: Indian Motorcycle
The motorcycle is shown from every angle, although it is not shown running. If the customer decides to buy the bike, all details, including financing, are dealt with over the phone and internet, and delivery is free. The customer gets 24 hours and 50 miles to decide whether or not to keep the machine.
Apparel Pro: Leather Jackets
Textile innovations are rapidly advancing, so amidst all of the new fabrics with custom-crafted trade names, it’s fun to see that there’s still such great interest in good ole leather. Great protection, longevity of use has made leather both cool and culturally obsessive.
