Bell Helmets and Fasthouse Announce Partnership

Bell Helmets and Fasthouse announced a partnership that kicked off with the unveiling of a special edition Fasthouse Moto-9 helmet. The collaboration will see the two brands produce an ongoing range of special edition Bell helmets and accessories, in addition to distinguishing Bell as the official helmet of Fasthouse.

Bell Helmets and Fasthouse are combining the strength of their brands through an official partnership that kicked off with the unveiling of a special edition Fasthouse Moto-9 helmet. The collaboration will see the two brands produce an ongoing range of special edition Bell helmets and accessories, in addition to distinguishing Bell as the official helmet of Fasthouse.

The partnership was originally spurred by the successful one-off collaboration between the two brands in November 2016, when Bell released a limited edition Moto-9 Flex helmet with Fasthouse graphics for Red Bull Day in the Dirt 2016. Resoundingly positive response to the helmet demonstrated the significant power of the combined brands, and motivated the development of a longer-term partnership.

“I started wearing Bell helmets at age 9,” said Kenny Alexander, Fasthouse partner and creative director. “Bell has deep roots, a rich moto heritage, and they make the coolest and safest helmets and Fasthouse is stoked to partner up with them.”

“Fasthouse captures the authentic attitude and lifestyle of motocross with as much passion, style and authenticity as any brand in our industry, and we couldn’t be more excited to partner with them,” said Chris Sackett, Bell Helmets vice president. “Fasthouse is so much more than just apparel and accessories. Much like Bell, Fasthouse represents the lifestyle of riding, and that authenticity is something that our customers take very seriously.”

The Moto-9 features Bell’s lightweight composite “Tri-Matrix” shell, as well as a Velocity Flow Ventilation system for maximum cooling. The Fasthouse black / flow yellow Moto-9 will be available online June 1 at www.bellhelmets.com.

Certification: Snell M2015, DOT

Sizes: XS, S, M, L, XL, XXL

MSRP: $399.95

For more information: www.bellhelmets.com and www.Fasthouse.com.

Race Winning Brands (RWB) and its portfolio of brands (BoostLine Products, CORSA Performance, Dart Machinery, Diamond Racing, Haltech, JE Pistons, Manley Performance, MGP, PAC Racing Springs, ProX Racing Parts, Rekluse, RevMax Performance, Transmission Specialties, Trend Performance, Volant and Wiseco Performance Products) is announcing its transition to a Unilateral Retail Pricing Policy, reflecting its commitment to maintaining the quality and reputation of its products in the performance components industry. The implementation of Minimum Retail Price (MRP) for its portfolio of brands is aimed at addressing challenges such as counterfeit product sales, advertising and selling practices that focus solely on price.