fbpx

Turning Points

AIMExpo was a game-changing event for the powersports industry, and we're already looking forward to next year!

This October, the industry experienced a game-changing event. The inaugural American International Expo (AIMExpo) delivered on its promise to bring together industry press, dealers and consumers in a single arena to create a grand stage for motorcycling in the U.S. and North America, and delivered an efficient and energetic market-timed expo platform for B2B and B2C in the motorcycle industry.

AIMExpo Vice President and General Manager Larry Little offered his perspective on the show and the industry at the show’s Turning Point opening event. “We believe AIMExpo represents the next turning point in the industry,” said Little. “I want to be part of the solution that helps our business grow. AIMExpo is that solution — a totally new platform that brings us all together in the right place at the right time.”

True to that promise to deliver a completely new experience, the AIMExpo team quickly released facts and figures on the show that display true transparency with the industry. The show saw a total attendance of 13,219 over five days with 392 exhibiting companies filling the exhibition space.

When we released the show stats on the MPN website, we quickly received a flood of commentary on the show. While we heard gripes on small issues like parking prices and concessions, the sentiments we’ve heard from our readers’ online comments and from our industry partners at the show since we’ve returned have been overwhelmingly positive — visit MPN online to take part in the conversation!

I, for one, was incredibly impressed with the event and can’t wait to attend it again next year. However, I’ll attend the show in a new capacity, as I’m also facing a turning point. After 11 amazing years with MPN, I’ve accepted a position with ARI as their director of marketing. My new role will allow me to continue to serve the needs of powersports dealers in a new capacity, and I’m incredibly excited to open this new chapter of my professional life.

I leave MPN in good hands as longtime senior editor and passionate powersports enthusiast Brendan Baker will step into the role of editor. In addition, former MPN editor and publisher Robin Hartfiel returns as editor-at-large. Robin has contributed to MPN in many capacities over the years, and I’m thrilled to see him rejoin the team. Through their experienced leadership, MPN will continue to deliver you targeted content in print and online as the brand enters its 40th year in 2014.

I want to thank you, the reader, for an incredible run with MPN. I have had so many amazing experiences over the years from learning how to ride in the dirt at Femmoto to seeing new OEM releases with amazing theatricality at EICMA to being part of the inaugural AIMExpo in Orlando. These turning points have shaped me professionally and personally, and I’m forever grateful.  

You May Also Like

How to Grow and Excel in Digital Retailing

This recorded AIMExpo education track discusses the world of digital retailing and why you need to be there.

MPN Digital retailing panel, AIMExpo 2024

At AIMExpo 2024, Meagan Kusek, editor for MPN, moderated the marketing panel in MPN's Dealer Excellence education track. The panel consisted of Johnathan Aguero of Transax, Jason Nierman of Rollick, Mike Wyrzykowski of Blackpurl, Troy Snyder of Trader Interactive and Martine Nuera of DX1.

In this session, Kusek and the panel discuss what digital retailing is, why dealers need to be in the digital space and how they can excel there. The panel relates how the digital user experience has changed, how to manage digital leads, best digital retailing practices and even how artificial intelligence (AI) might affect dealers in the future.

NPA Pre-Owned Market Update: February 2024

Average wholesale prices continue to improve, reflecting dealer sentiment and demand for pre-owned.

National Powersport Auctions, NPA, Market Report
Establishing the Right Pay Plan for Your Dealership’s F&I Team

In an industry where skilled F&I professionals are in high demand, an attractive, fair and equitable pay plan becomes a key tool.

Motorcycle dealership F&I
Maximize Every Sale With F&I and PG&A

This recorded AIMExpo education track discusses how the bike is just the start of the sale.

MPN F&I panel, AIMExpo 2024
Elevating Your Sales Game Through Parts Packaging

Breaking down the art and science of a well-designed, customer-focused, profit-friendly parts package.

Other Posts

Unleash Your Experts: How to Be a Long-Tail Resource for Powersports Enthusiasts

Closing deals and providing service are a dealer’s bread and butter, but your dealership has far more to offer.

dealership employees
Building a Growth Stategy With a Powersports Playbook

Success isn’t a fluke, and it’s not luck. It’s a strategy.

Fostering an F&I Culture That Sells

Dealership success hinges on the ability to cultivate a strong F&I culture.

Increasing Profits Through Accessorizing

Go out and find the units to dress up — there’s lots of extra profit to be made.