S&S Cycle has announced the addition of Martin Szlagowski to its sales team as Manager, EMEA. Szlagowski brings nearly three decades of performance motorcycle expertise to the company and will head up its Europe, Middle East and Africa (EMEA) expansion efforts in this key region.

“I’ve known and worked with Martin for years, I value his experience and I am excited to have him on the S&S crew. His industry experience and connections in the dealer network make him a valuable addition to our expanding team,” said S&S Vice President Paul Devine.

Most recently, Szlagowski managed the UK/European sales offices of MAG Europe and before that he was a prominent Harley dealer in London. Operating in the heart of the London custom scene has given Martin a unique perspective and many relationships in that space.

Martin is based near London and is already working and traveling on behalf of S&S Cycle in the region. He kicked off his V-twin career by attending school at MMI in Phoenix, AZ, and then through H-D Service School and H-D Business Classes in Milwaukee, WI.

“I couldn’t be more excited about joining S&S Cycle, an iconic brand with a rich history of performance and innovation. The leadership team has a vision for the future, and I am glad to be on that journey with them, especially when they are celebrating their 60th year in the V-twin motorcycle industry.”