Although Taiwan Golden Bee is a global leader in the ATV market, they are shifting their North American market focus to become the Total Solution Provider for the UTV industry. The Green Industry & Equipment Expo is where TGB will unveil its 1000 Series UTV prototype and new business strategy. They will also be hosting a special seminar for the Green Industry professionals on the opportunities in the UTV sector as part of GIE+EXPO at the Kentucky Exposition Center on Oct. 17-19.
“There is a promising UTV market in the U.S., but it is limited to a few players, such as Polaris, Honda, Kawasaki, BRP and John Deere,” said TGB President George Lin. “We would like to change that perception. This year it is time to introduce the concept of TGB as the Total Solution Provider for the UTV industry.”
In 2018, TGB has become the UTV Total Solution Provider, producing everything from engine packages to complete UTVs.
“There are not many companies in the world like TGB… we produce everything from engines to turnkey UTVs,” Lin said. “TGB is also a trusted supplier of key components to a growing number of strategic partners. The design and development of A-Arms, brakes, CVTs, differentials, driveshafts, EPS and even EFI systems is all done in-house.”
TGB’s vision is based on creating value-added products.
“We are market oriented, with comprehensive design capabilities,” Lin said. “Our advanced technology results in superior performance — our 997cc engine has the highest horsepower and greatest torque of any comparable UTV on the market.”
According to TGB, the result is a product that offers the greatest customer satisfaction.
“Our slogan is ‘Play different,’ and we definitely do things differently than the ‘me too’ mainland Chinese manufacturers,” Lin said. “We want to bring the enjoyment and fun to the customer, reliability and value to the dealers and protect intellectual property rights and be a trusted strategic partner.”
The Taiwan Golden Bee display will be in Booth No. 558 during the Green Industry & Equipment Expo.