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Yamaha Motor First to Use Green Aluminum in Japanese Motorcycles

Yamaha will gradually adopt low-carbon aluminum in the drive toward carbon-neutral materials.

Yamaha, green aluminum
Yamaha Announces bLU cRU ATV and SxS Race Support for 2023 Season

RMAX 1000 kicks off racing with the King of the Hammers’ Pro Stock N/A UTV class victory.

brycen neal yfz450r
Yamaha Bicycles Adds Northwest Regional Field Sales and Marketing Rep

Continued sales team growth serves the expanding dealer network
while celebrating 30 years of Yamaha Power Assist Bicycles.

Nate Espinosa
2023 Motorcycle Trends Part 1: New Bikes and Redesigned Classics

Plus some predictions about which models manufacturers will be developing more of.

2023, new year, road
Yamaha Dedicates Funds to Restore Trails Damaged by Wildfires

Outdoor Access Initiative’s Q3 grants support trail building, rehabilitation, maintenance and more.

Yamaha Outdoor Access Initiative
Yamaha Introduces Remaining 2023 Motorcycle Lineup

The lineup includes the new XMAX scooter and updated MT-07.

Yamaha XMAX
Yamaha Announces Release of Y-Connect

Yamaha will start rolling out Y-Connect technology with with the new 2023 XMAX scooter and 2023 MT-07.

Harley-Davidson, Yamaha and Alpinestars Headline Vendor Row at 2022 Adventure Rally & Camp

Vendor Row will feature industry-leading brands, showcasing new products and services.

Adventure Rally & Camp logo
Titanium Offset Foot Peg Mounts (YZF)

For the 2010 to 2022 YZ450F and 2010 to 2023 YZ250F models.

titanium foot peg mounts, YZF
The Resurgence of Retro Styling

Many bikes today pull at consumers’ nostalgic heartstrings — but offer all kinds of modern tech.

Yamaha XSR900
Custom 1979 Yamaha SR500 Cafe Racer

This Italian-styled cafe racer has hardly an original bolt on it. Check out the awesome upgrades owner Spero Floro made to this 1979 Yamaha SR500!

Yamaha SR500
Spero Floro’s Custom 1979 Yamaha Cafe Racer

It was Spero Floro’s first time building his own frame.