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Enough of Milquetoast Machinery

What about the brands that hang on forever even though they may be past their best use before date?

Those Vintage Days are Here Again

AMA’s Vintage Motorcycle Days attracts all kinds, from the newbie enthusiast to the seasoned, hardcore, vintage bike afficianado… and there are plenty of industry folks in between.

2016 Suzuki AMA Dirt Track Grand Championship to Use Transponder Scoring

For the first time in the history of the amateur national championship event, racers competing for AMA National No. 1 plates at the 2016 Suzuki AMA Dirt Track Grand Championship in Du Quoin, Ill., will use transponder scoring.

Suzuki Sponsors History of AMA Superbike Display at AMA Vintage Motorcycle Days

Suzuki motorcycles have a long and rich history in AMA Superbike competition. This summer at AMA Vintage Motorcycle Days, July 8-10 at Mid-Ohio Sports Car Course in Lexington, Ohio, that history will be on full display as part of Celebrating 40 Years of AMA Superbikes, presented by Suzuki Motor of America Inc.

New Motorcycles Delivered to Winners of AIMExpo 3-Way Giveaway

AIMExpo has announced that the five lucky winners of the hugely popular 3-Way Giveaway contest were delivered their new winning items. OEM exhibitors Honda, Kawasaki, Suzuki and Yamaha partnered with AIMExpo to each give away a new motorcycle to four lucky recipients, while Arai and Schuberth provided two high-end helmets.

Suzuki Signs as Title Sponsor for AMA Dirt Track Grand Championship

Suzuki Motor of America Inc. will be the title sponsor of the 2016 AMA Dirt Track Grand Championship at the Du Quoin State Fairgrounds in Du Quoin, Ill., July 1-6.

Kerry Graeber Joins Suzuki as its Vice President of Sales and Marketing

Suzuki Motor of America Inc., (SMAI) has announced the appointment of Kerry Graeber as the company’s new vice president, sales and marketing. A former executive with the company, Graeber rejoins Suzuki to focus on strengthening the Suzuki brand in the American powersports market and expand the company’s recent sales success.

AMA Member from California Wins Suzuki Boulevard in Sweepstakes

Richard Anderson of Santa Clara, Calif., is the owner of a Suzuki Boulevard M109R because he renewed his American Motorcyclist Association membership and his name was selected in the 2015 AMA Member Sweepstakes.

Bettencourt’s Honda-Suzuki

Covering off-road, on-road and everything in between “What I do best is help find the motorcycle that works for each customer’s type of riding,” says Jesse Avelino, sales manager for Bettencourt’s. Located in eastern Massachusetts, Bettencourt’s has plenty of experience finding the best bike for each rider. The dealership has been in business since 1948

Ken Roczen Wins First Supercross Final this Season

Soaring Eagle/Jimmy Johns/Suzuki Factory Racing’s Ken Roczen broke through at round five of the Monster Energy AMA/FIM Supercross Championship at University of Phoenix Stadium to win his first Supercross final of the season.

P3 Composites Suzuki RMZ Product Line

P3 Composites has announced the addition of carbon fiber composite protection parts for the Suzuki RMZ 250 & 450. P3 Carbon Fiber Skid Plates are constructed from a race­proven combination of carbon fiber, heavy­duty Kevlar and biaxial fiberglass for frame and motor protection.

Top 5 OEM Updates of 2015

Yamaha Wolverine R-Spec (February issue) Yamaha Motor Corp., USA hosted a rather impromptu media tour in January ostensibly to highlight the company’s UTV manufacturing capabilities in its Newnan, Georgia, plant. It also provided a perfect backdrop to roll out the brand new 2016 Wolverine R-Spec model. Tough to tell which is more impressive! First, a