Powersports Trade and Safety Associations Announce CEO Succession Plan
To insure a successful leadership transition, the first phase of the CEO succession plan was initiated in late 2017 when Pritchard was promoted to president of SVIA and ROHVA, respectively, and assumed those roles from Buche, who continued as CEO.
Women of Color Blaze New Trails in Motorsports
Two hundred twenty-five unapologetic, fearless and trend-setting female bikers, brought together by Black Girls Ride, will ride nearly 200,000 miles, collectively, from more than five states for the largest African-American music and entertainment celebration in New Orleans on July 5-7.
2019 Officers Selected for MIC Board of Directors
The MIC board voted last week to re-elect Paul Vitrano of Indian Motorcycle and Polaris Industries as chair, Chuck Boderman of Honda as vice chair and Jim Woodruff of National Powersport Auctions as secretary/treasurer.
MIC Reveals Latest Survey Results of Today’s Motorcyclists
We know that more motorcycle owners these days are women, and now we know increasing percentages of all owners are married and college graduates, and they’re generally older, according to the 2018 Motorcycle Industry Council Owner Survey.
MIC: U.S. Households with a Motorcycle Climbs to Record 8% in 2018
Motorcycle households rose from 6.94 percent in 2014 to a record 8.02 percent in 2018, an increase of more than 1.5 million homes.
Off-Road Selling: There’s Plenty of Dirt to Dig in Off-Road Markets
According to the latest stats from MIC, the off-road segment is hot, which leads us to believe there are plenty of opportunities for dealers willing to play in the dirt.
Recreation and Motorcycle Industry Leaders Meet with Agriculture Secretary
Motorcycle industry representatives and outdoor recreation leaders met with Agriculture Secretary Sonny Perdue to emphasize the need for better recreation permitting processes and expanded partnerships to improve access to lands managed by the U.S. Forest Service.
MIC Gas Tank Competition: 4 Weeks Left to Enter
Powersports entrepreneurs can win one-on-one mentorship from an industry veteran, plus a trip and booth space to the 2019 American International Motorcycle Expo presented by Nationwide.
MIC Elects 3 to Board of Directors
Two veteran industry leaders, Jeff Brown of EagleRider and Tim Calhoun of Helmet House, Inc., have been elected to join the Motorcycle Industry Council Board of Directors. MIC members also re-elected Andy Leisner of Bonnier Motorcycle Group to the board.
MIC Names New Executive Director of the Outdoor Recreation Roundtable
The Motorcycle Industry Council’s Outdoor Recreation Roundtable Board of Directors announced the appointment of Jessica Wahl as executive director following an extensive national search.
MIC: Motorcycle Ownership Among Women Climbs to 19%
Nearly one in five motorcycle owners is now female, compared with one in 10 less than a decade ago, according to the latest national survey by the Motorcycle Industry Council.
New Leadership Team to Run MIC Events
Cinnamon Kernes will lead MIC Events as vice president and general manager and Andre Albert will serve as sales and marketing director.
