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Adapting to the Unknown Builds OEM Success

More people than ever before are flocking to HISUN dealers throughout the country and they certainly like what they see.

Working Through the New Normal: A Look Back at 2020

Two KTM dealers tell their story of perseverance through 2020 and discuss how the actions they took helped make their business better in 2021.

God, Tom Landry, John Lennon & Riding Choppers

The motorcycle industry is in a stable place right now, considering all the crazy things that have happened in the last year.

Snowmobile Sales Increase

Dealers are enjoying an increase of snowmobile sales this season out of a desire for people to get outside during the pandemic along with their anticipation to enjoy the thrill of trail riding.

Demand for Cruiser Motorcycles to Surge

High demand for cruiser motorcycles is further fueling the sales for motorcycles manufacturers across geographies.

Powersports Pricing Rapidly Changing

Powersports prices began increasing in the second quarter of 2020 as the pandemic shifted consumer focus to more outdoor recreational activities.

Powersports Sales Up 18.4%

New-model powersports sales increased 18.4% in 2020, with motorcycle and scooter sales rising 11.4%, according to the Motorcycle Industry Council Retail Sales Report.

People Rushing to Two-Wheelers for Mobility: Innovation Will Protect Them

People have been seeking alternative modes of transportation that don’t conflict with their fears about the coronavirus and bear a lighter price tag.

Peace, Love & Hardtail Choppers

I don’t want to talk much about the politics that are happening in our country right now, other than to say that we need less hate and violence and more peace and love!

AIMExpo to Present Virtual Show in 2021

Presented by Dairyland, AIMExpo CONNECT will be held Jan. 21-22, 2021, bringing the powersports industry together for the first time since the onset of COVID-19.

Pandemic Propels OEM Growth

HISUN had its foot on the gas, prepared to take on the challenges that this year created, ultimately moving the company further into their growth strategy at an accelerated rate.

Surge in Global Demand for Personal Mobility Brings Momentum to Two-wheeler Industry

Two-wheeler sales across the globe are rapidly gaining momentum, even faster than passenger vehicles. The study examines the COVID-19 impact on production, sales and OEM strategies.