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Parts Unlimited Welcomes East Coast, Central Region Phone Sales Reps

Parts Unlimited welcomed two new additions to their phone sales team.

Taiga Motors Announces New VP of Sales, Business Development

Taiga Motors, a manufacturer of electric snowmobiles, announced the hiring of Sean Gatesy as vice president of sales and business development.

Toyo Tires Introduces Open Country SxS for Outdoor Enthusiasts

Toyo Tire U.S.A. Corp. has answered the call from side-by-side enthusiasts and released their first tire dedicated to this growing market, the Toyo Open Country SxS.

Increasing Recreational Facilities, Participants Lead to Increase in Global Off-Road Vehicles Sales

Growing off-road activities and increasing preference for off-road motorcycling and dirt bike events are amongst the major aspects subsidizing to the regional growth.

50 Years of Powersports in Michigan’s Upper Peninsula

Cycle City’s story began with an ice cream stand in Escanaba, in Michigan’s Upper Peninsula, and is now in its third generation of owners.

Harley-Davidson Dealerships Ranked 1st for Responding to Website Customers

The 2019 Pied Piper PSI Internet Lead Effectiveness Industry Study answered the question, “What happens when UTV or motorcycle customers visit a dealer website and inquire about a vehicle?”

April Powersports Recalls

Several models were recalled during the month of April for safety hazards.

Rollick Releases Industry’s 1st Logic-Based Vehicle Incentive Platform

The new consumer incentive database is mapped to the vehicle VIN and trim and automatically applied to the dealer quoting system.

Textron, TRACKER Announce Partnership in Powersports Industry

The partnership will bring together TRACKER, part of Bass Pro’s White River Marine Group, with Textron.

Youth ATV, UTV Market Expected to Hit $380M by 2024

Increased participation in events for off-road riding, including racing, has influenced and diversified the range of models offered in the segment, also allowing for a varied price range to support business growth.

ATVs Bring Textron Off the Road

Shares of Textron tumbled 11.3 percent after the company reported third-quarter results that missed expectations, largely because of issues in its non-military business.

KYMCO announces Sean Gatesy as Vice President of Sales

KYMCO USA, Inc. is pleased to announce Sean Gatesy as the newly appointed Vice President of Sales in charge of both the U.S. and Canadian Markets starting May 14, 2018.

TEXA – 26 Years of Diagnostic Tool Development

Originally car dealers, Vianello and Cavalli gained first hand experience as the automotive industry gradually shifted from carburetors to electronic fuel injection, and recognizing the future of diagnostics, got their start by building code readers and developing diagnostic tools for the automotive industry.

Ultimax ATV UA Belts

Each Ultimax belt is designed for its specific application. Specially formulated compounds create a durable and dependable belt that provides optimum performance.

BS Sand UTV Seats Now Available Through Parts Unlimited

Having built a reputation for the best suspension seats available for UTVs, BS Sand is upping its support by joining with distribution giant Parts Unlimited to “support the sport.”

Printing All The News That Fits (October)

Former KTM Hard Equipment stalwart Lowell Anderson is now the head wrangler for Tucker Rocky’s brands. “I’m very excited to be part of the Tucker Rocky | Biker’s Choice family,” says Anderson. “As director of brands, I am looking forward to working with our brand team members to create a compelling assortment of products that