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What Makes Them Click?

How to Write a Persuasive Email That Gets Results

The Real Winners at the Anaheim Supercross

Thanks to the kindness of a neighbor, a sick little boy and his family enjoyed a day at the second round of Anaheim Supercross as the special guests of the GOAT (Greatest Of All Time) Ricky Carmichael, Carey Hart and the entire RCH Racing team.

Schuberth North America Hires Acorn Woods Communications

Schuberth North America has announced its partnership with motorsport PR agency, Acorn Woods Communications, for public relations, marketing and social media support. Acorn Woods Communications is based in Huntington Beach, CA and specializes in serving clients in the powersports industry.

USWE Sports Hydration Systems

USWE Sports produces high-performance hydration products for motorcycle and mountain bike racers. USWE designs products with a variety of bladder sizes, compatibility with neck braces and hands-free drinking so riders never have to take their hands off the controls.

UCLEAR HBC200 Force

The UCLEAR HBC200 Force is the powersports industry’s first boomless bluetooth helmet communication system. Embedded microphones eliminate the need for obtrusive boom mics and provides communication up to .4 miles.

Hein Gericke Reportedly Bought by Chinese Investors

Following its insolvency filing in December, industry reports suggest that Hein Gericke Deutschland GmbH has been acquired by the Barcelona headquartered group of Chinese investors that is headed by Arthur Liao, the owner of Chinese helmet manufacturer LS2.

Cardo’s scala rider Q3 and Q1 Communication Systems Named “Motorcycle Intercom of the Year”

Replacing the scala rider Q2Pro products, the Q1 and Q3 models feature a sleek new design with outstanding ergonomics, longer battery life and new features and functions.

MotorcycleIndustryJobs.com Celebrates 10th Anniversary

MotorcycleIndustryJobs.com specializes in getting qualified candidates presented to everyone, from the leading OEMs and aftermarket operations, all the way to the dealership level.

Industry Vet Launches Personal Watercraft Content Site, E-Commerce Storefront

The Watercraft Journal, launched by Kevin Shaw, offers news, reviews and interviews. The site will also serve as the blog to online storefront Watercraft Outfitters.

MPN Announces Addition of Longtime Powersports Entrepreneur Eric Anderson

Babcox Media is proud to announce that longtime motorcycle industry icon Eric Anderson will join Motorcycle & Powersports News as a regular columnist. Among his contributions to MPN will be his column, “Confessions of a Customer.”

Scorpion Hires Wilkinson as Director of Development

Scorpion Sports, Inc. has brought veteran motorcycle apparel developer Edward Wilkinson on board as director of development. He will oversee and expand Scorpion’s development team.

ATV Fatalities On the Rise Due to Public Road Riding

A study conducted by the Insurance Institute for Highway Safety (IIHS) states that about 1,700 ATV riders died in crashes on U.S. public roads from 2007 to 2011. The study indicates that a vast majority of riders killed in crashes are 16 or older and male, impaired by alcohol, and not wearing helmets.

Revive Your Ride! Offering Free Animated ‘Happy Holidays’ E-Cards

Powersport retailers can wish their customers, vendors, business associates and friends “Happy Holidays” with these free animated e-cards from the Motorcycle Industry Council and Revive Your Ride! The holiday e-cards are available in four different versions featuring a motorcycle, scooter, ATV and ROV.

Kabuto Avand II Open Face

Ideal for both touring and city use, the Kabuto Avand II is constructed from a compact, lightweight thermo-plastic. The helmet features Wake Stabilizer that controls airflow throughout the helmet, and head and rear ventilation systems further enhance airflow.

LeoVince USA Offering Discounts to Dealers with Black & Blue Sale

LeoVince USA Specialized Products Distribution is hosting its annual Black & Blue Sale, with discounts of up to 45 percent. Contact LeoVince USA to become a dealer and take advantage of the sale, which runs through Dec. 31.

Schuberth Announces ‘Trade-Up’ Discount Program

Women riders and passengers can trade in an old helmet to receive $150 off a Schuberth C3W. The program runs through Dec. 31 and requires the trade-in of an old helmet to the dealer in order to receive the $150 credit off a new C3W.