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Mojotown Motorcycle Gear

A shop designed by an enthusiast for enthusiasts

The Importance of Pennies and Nickels

It Pays to Examine Two Key Components of Your Operations

Schuberth Supporting 2014 BMW Riders Association National Rally

The Schuberth event van will be rolling into Barber Motorsports Museum May 29 – June 1 for the 2014 BMW Riders Association National Rally. Attendees will be able to see the latest styles and graphics, get fitted by factory reps and take Schuberth helmets for demo rides.

SpeedMob, Inc. Acquires Assets and Inventory of Geared Up Powersports

SpeedMob, Inc. has announced that it has purchased the operating assets and majority of inventory of Geared Up Powersports, LLC (DBA LeoVince USA). SpeedMob, Inc. will take over distribution of most of the brands previously carried by Geared Up Powersports.

Jerez MotoGP Marks 200th Career Start for Jorge Lorenzo

This weekend at Jerez, will be the 4th round of the 2014 MotoGP season. HJC rider Jorge Lorenzo has a lot going for him this weekend. Jerez in front of his home crowd will mark Lorenzo’s 200th career start. He will be the youngest in MotoGP history to reach the double century landmark.

MedjetAssist Advocates For Motorcycle Safety Awareness Month

In honor of Motorcycle Safety Awareness Month, from May 1 – 31, MedjetAssist, the premier global air-medical transport membership program, is providing smart riders with savings on heightened safety – up to $65 off annual and multi-year motorcycle transfer protection memberships.

LeoVine USA Supporting Superbike Shootout

LeoVince USA Specialized Products Distribution has announced that it will be supporting the new three-round Superbike Shootout, with vending at all three events. The Superbike Shootout kicked off this past weekend, April 26-27, at Auto Club Speedway in Fontana, California.

Schuberth Sponsors Steel Horse Sisterhood Summit

Schuberth North America has signed on as presenting sponsor of the inaugural Steel Horse Sisterhood Summit. The event, set for May 2-4, 2014 in Denver, CO, will focus on networking, education, scenic riding and raising money for charity.

Spring is Here, Finally!

There’s something about spring when it finally arrives and you live in a climate where you haven’t seen your lawn in more than three months. And it’s more than in the air for a lot of powersports dealers, too. Being more of a kinesthetic-kind-of-guy rather than a rational-numbers-guy, you can feel spring in everything from

Shifting Gears

Printing All The News That Fits

Apparel University

Merchandising Success for All Markets

Expert Advice

Five Fast Ways to Boost Your Sales Expertise

Schuberth North America to Distribute Held Rider Equipment

Schuberth NA will serve as the sole distributor of Held products in the U.S. with a selection of products to become available in June 2014. This selection will include Held’s GORE-TEX, leather and textile riding gloves, premium GORE-TEX textile adventure riding suits and waterproof bag systems.

U.N. Passes Resolution on Global Road Rules

The United Nations’ General Assembly passed a resolution April 10 titled “Improving Global Road Safety.” Ambassador Suzanne Powers, U.S. Permanent Representative to the United Nations, agreed to cosponsor the resolution that “calls for laws to fight texting and driving.”

Schuberth Partners with MotoQuest on Alaska Women’s Ride

Schuberth has partnered with MotoQuest Tours & Rentals on the Alaska Women’s Motorcycle Ride. The tour, slated for June 29 – July 7, 2014, brings women together from all over the world for a chance to experience the grandeur of Alaska on two wheels.

Arai Vector-2 Hawk

Expanding its already impressive 2014 lineup, Arai Helmet, Inc., has announced the new Vector-2 Hawk graphic is now available for purchase. The Vector-2 Hawk lives up to its namesake with bold, feather-inspired graphics above angular geometric elements.