Vent-Tech Pro-Vent Two-Piece Rain Suit
The Vent-Tech Pro-Vent two-piece rain suit is a waterproof, coated-nylon, ¾-length jacket that will keep riders dry in the worst riding weather. It features reflective striping, pockets deep enough to keep belongings dry and safe, as well as high-wasted pants with removable suspenders — all retailing between $39.99 and $49.99. Learn more about the Pro-Vent
Sport Tail Bag
The SaddleStow TS3200 Deluxe Sport Tail Bag is an ideal pack for cruisers, sport bikes, dual sport and touring models. Its unique design is easy to mount, and an easy-to-pack wide opening and zippered side expansion allow for storage of longer items such as tent poles. An external drink holder gives riders convenient on-the-road access.
Throttle Threads;’ Kustom Shopwear Casual Gear
In ‘08 Throttle Threads expanded its line of Kustom Shopwear to include shop shirts, jackets, screen prints and other hip gear your customers are sure to crave, including the Cluster T for him and the Glitter Crest Spaghetti Strap for her. Sure Sellers: • With orders over $500, dealers can receive a free merchandising rack
Destination Dealership: Parkway Harley-Davidson
When you consider the elements of a great motorcycle dealership, several pivotal characteristics come to mind. The shop should be clean and well stocked, so customers can buy what they want when they want it. It should have a reliable service department and a helpful, friendly staff. Glitz and glamour are fine, but if a
Think Your Customers are Loyal?
How one dealership earned an extraordinary display of devotion, and how you can too!
Destination Dealership: Steve Selzter Honda
Steve Selzter Honda Hits Home in Pennslyvania
Vintage Marketing: Old Bikes Build New Business
If you ride your restored bevel drive Ducati, Panhead Harley or Black Bomber Honda on a regular basis, you are probably used to being mobbed at gas station stops and motorcycle hangouts. A nice looking vintage bike just naturally stops traffic. “I was going to a military vehicle meet,” explains Robin Markey, partner in Bob’s
Destination Dealership: Fun Bite Center
Spend $10 million dollars on anything, and you’re going to have high expectations. That’s how much Dan Dorsch, owner of Fun Bike Center in Lakeland, Fla., poured into a complex that’s home not only to the 60,000 square-foot showroom, but also to three restaurants, a bike storage facility, UPS and FedEx shipping centers, a 25,000-square-foot
Destination Dealership: Fun Bite Center
Spend $10 million dollars on anything, and you’re going to have high expectations. That’s how much Dan Dorsch, owner of Fun Bike Center in Lakeland, Fla., poured into a complex that’s home not only to the 60,000 square-foot showroom, but also to three restaurants, a bike storage facility, UPS and FedEx shipping centers, a 25,000-square-foot
Sit On It
One of the measurable activity steps in the sales process is sitting on a unit, which gives the customer a sensation of ownership, greatly increasing the chance that they’ll buy today.
12 From 20:
Mark shares his mistakes and successes after two decades in the business.
Casual Gear Guide
The draw to an alluringly edgy lifestyle brings many riders (and wannabes) into your store. Motorcycle culture is about more than the wind-in-your hair freedom — it’s a culture (or perhaps counter-culture) that provides a sense of identity. And even though you can take the man off of his bike, you can’t take the biker
Winning Incentives
New ideas for motivating sales staff.
Clubbing Baby Seals!
Robin reminds us that this business is supposed to be about having fun and doing irrational things like riding motorcycles.
Solution Man!
What if you can deliver equal or more value by making a few adjustments?
Dressed For Thrills
Sportbike Gear Guide — Photos by Joe Bonnello