Long Beach BMW Motorcycles: Training
The Long Beach, CA dealership is bringing together five different motorcycle training organizations for a single educational event to help riders in their community learn more about the rider training options available to them.
Women of Color Blaze New Trails in Motorsports
Two hundred twenty-five unapologetic, fearless and trend-setting female bikers, brought together by Black Girls Ride, will ride nearly 200,000 miles, collectively, from more than five states for the largest African-American music and entertainment celebration in New Orleans on July 5-7.
Alisa Clickenger Announces Publication of Book
Alisa Clickenger, founder of Women’s Motorcycle Tours and organizer of the Suffragists Centennial Motorcycle Ride, announced the publication of her first book.
HighPipe Motorcycle Festival Reaches New Heights
The HighPipe Motorcycle Festival is revving up for its third consecutive installment, Aug. 16-18, in a captivating new location — The Mountain High Resort in Wrightwood, CA.
Yamaha Debuts 2020 Proven Off-Road ATV Lineup
Yamaha Motor Corp., USA, announced its Proven Off-Road recreational, utility and sport ATVs for model year 2020.
Ewan McGregor Named Ambassador for Moto Guzzi V85TT
The opportunity stems from the launch of the global advertising campaign for the new Moto Guzzi V85TT, the all-terrain that bears the Italian brand in the large enduro touring segment.
PODCAST: Euro Cycles of Central Florida
Aaron Sprague, owner of Euro Cycles of Central Florida, discusses how he got started in the industry and the success of his dealership in a constantly changing industry.
Honda Announces 2020 Dirt Bikes
With eight and four machines respectively, Honda’s CRF Performance and CRF Trail families offer something for everyone
Yamaha Expands Destination Yamaha Rental Program
The goal of Destination Yamaha is to support rental operators and Yamaha’s motorsports dealers by attracting both new and seasoned riders with the opportunity to experience a variety of Yamaha products in exciting locations.
Destination Dealership: Euro Cycles of Central Florida
In 2010, the economy and the powersports industry was slow, but Sprague was willing to put it all on the line and take a chance to follow his passion.
Top Tips for Motorcycle Customers
We asked the experts at McGraw Powersports for their best advice on avoiding any unforeseen accidents. These are their top tips that will come in clutch for your customers’ full throttle thrills.
Can-Am to Host Ryker 13-City Ride Show
The 2019 Can-Am Ryker will be featured in a multi-city Ride Show over the coming months, giving riders across the country a chance to try out the all-new three-wheel motorcycle for themselves.
Ducati Brings 2019 Motorcycles to Vancouver Motorcycle Show, Committing to New Dealership Locations in BC
The display at the TRADEX Exhibition Centre in Abbotsford will be the backdrop to Ducati’s most diverse lineup yet, available for the public to experience from Friday, Jan. 18 through Sunday, Jan. 20.
HardDrive Announces New Distribution Agreements With 3 Major Industry Brands
HardDrive American V-twin Products announced three new distribution partnerships from Paul Yaffe’s Bagger Nation, Magnaflow Exhaust and Rekluse.
WPS to Begin Distributing Rekluse
Rekluse is a leader in clutch research and development, utilized across the world for racing, road bikes and V-Twin machines.
American Honda AMA Motorcycle Hall of Fame Induction Ceremony Honors 6 Inductees
The AMA Motorcycle Hall of Fame inducted six new members on Friday, Dec. 14, at the 2018 American Honda AMA Motorcycle Hall of Fame Induction Ceremony at the Hilton Columbus/Polaris.
