Segway Powersports Joins Forces with Atturo Tires to Showcase Villain SxS at AIMExpo 2023
For the first time, the 72-inch Villain, featuring Atturo Trail Blade X/T SXS Tires, will be on display at the show.
Bridgestone Motorcycle Announces Importations Thibault Ltée as Exclusive Motorcycle Race Tire Distributor in Canada
In 2022, the Canadian Superbike Championship Series (CSBK) chose Bridgestone as the exclusive tire supplier and title sponsor of the series.
Atturo Tire Corp. Expands Off-Road Racer Support Through New Contingency Program
The new contingency program will feature payouts of up to $2,500 for the premier off-road series.
Mitas ENDURO TRAIL+ Tires Selected for the New 2023 KTM 890 ADVENTURE R
This is the third time KTM has chosen Mitas tires for its bikes.
Atturo to Enter the Powersports Market with 2 New Tires for SxSes and UTVs
Atturo is bringing two of its most popular and proven tread patterns from the light truck market to the side-by-side world.
Pirelli SCORPION Trail II Tires Selected as Original Equipment on New Zero DSR/X Electric Motorcycle
Zero’s full range of high-performance electric motorcycles come equipped with Pirelli tires.
Tips for Selling Motorcycle Tires
How to make those black wheels stand out in the showroom.
High Lifter Releases New Tire and Wheel Lines
With five offerings in the new High Lifter Tire line, you can conquer any trail.
Proper Motorcycle Tire Maintenance and Care
Maintaining proper tire pressure is a common maintenance issue.
How the Makeup of Tires Affects Performance
Every part of a tire is carefully crafted to meet performance standards.
Bridgestone Announced as New CSBK Title Sponsor and Exclusive Tire Supplier
The series will be known as Bridgestone CSBK.
DragonFire Racing Adds New Tires and Wheels to UTV Product Line
The new products include Kopa Sand Tires, Typhon Wheels and Echo Wheels.
METZELER Karoo 4 and Tourance Next 2 Tires Now in Stock and Available
The two all-new tire models for adventure motorcycles are now in stock and available through Parts Unlimited dealers.
Bridgestone Implements MAP Policy on Select Motorcycle Tires in the U.S
The policy goes into effect July 1, 2022.
Ryan Dungey Comes Out of Retirement
He will return as a member of Red Bull KTM Factory Racing to contest in the opening rounds of the 2022 Lucas Oil Pro Motocross Championship.
METZELER CRUISETEC Tires Selected as OE for New Indian Pursuit Lineup
The next generation of American touring performance motorcycles will be factory equipped with METZELER CRUISETEC tires.
