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Segway Powersports Welcomes Gabriel Cruz as Marketing Director

Cruz joins Segway with over 12 years of distinguished marketing experience.

Social Influencers to Kick Off West Coast Segway Ride

Segway-Ninebot continues its “Year of Sustainability” campaign with Segway Across America: West Coast Edition starting August 2 in Seattle, Washington. Segway-Ninebot will be collaborating with influencers Aubrey Nolan and Justin Morris for the campaign, who will take the Segway eMoped C80 on a trip from Seattle, Washington, to San Diego, California on August 2. The campaign will end with a

Segway Appoints Ziggy as Dealer

Segway Inc. has been dominating the U.S. consumer electric scooter market, which has seen exponential growth over the past 12 months.

Segway Enters Powersports Market Seeking New Dealers

Segway announced plans to enter the powersports marketplace with competitive programs for dealerships. President of Segway Rod Keller promised dealers great margins and little competition.

Expansion, E-Bikes and Education: Recapping AIMExpo 2024

Bigger than ever, AIMExpo 2024 hosted hundreds of exhibitors and some thought-provoking education sessions.

AIMExpo poster, Las Vegas Convention Center
Put Your Butt on a Seat at Central Kentucky Motorsports

Drew Baldinger and his business partner, Brad Stinnett, were riders and enthusiasts when they decided to open their shop in 2012. Find out how the last 12 years have gone.

Inside EICMA Show’s 80th Edition

More than 700 exhibitors representing over 2,000 brands from 45 countries recently filled Milan’s Fiera Milano trade center.

EICMA Booth, 2024
Ep. 97: Motorcycle Theft is Way Up!

Plus new bikes, engines and UTVs.

OTT 97
Emerging Off-Road Technology

From user-experience assets to electric drivetrains.

Selling Standard SxS Accessories

Purchasing is an emotional experience. Use that to your advantage.

A Return to Normalcy

As the dust settles from the frenzy of pandemic foot traffic in dealership showrooms, the question that has been looming over everyone in the industry is: What comes next? Are sales going to drop to pre-pandemic levels? Will we retain the new riders that came in the last few years? Is there a way to

Segway Powersports, Fugleman
AIMExpo 2023 Recap Part 1: The Rise of E-Bikes

This year, e-bikes dominated the floor and conversation.

E-Bike Demo Area, AIMExpo 2023
Selling UTVs and Side-by-Sides Part 2: Trim Levels and Accessories

Selling the vehicle is only half the battle.

UTVs, side-by-sides, SSVs
Selling UTVs and Side-by-Sides, Part 1: Utility vs. Sport

Two types of customers — two different needs.

UTVs, Side-by-sides
Tucker Powersports Partners with AIMExpo to Help Dealers Launch into 2023 

Tucker will have an expansive “campus” on the show floor.

Tucker, AIMExpo
How Apps Are Enhancing the Powersports Experience

“There’s an app for that.” You’ve probably heard this phrase before, because it’s true. Consumers are always looking for a way to make their lives easier and will recommend their favorite apps to their friends to address certain life problems. No matter what industry you’re in, there’s always a problem to be solved, and usually

apps, Segway