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Dominion Powersports Solutions Adds New Managers to DX1 Team

Dominion Powersports Solutions has hired David Nesbitt, Juli Horwarth and Michael Anderson to join the DX1 product and service teams. The new team members join Dominion Powersports as the technology company prepares to introduce its initial release of DX1.

Schuberth Announces ‘Trade-Up’ Discount Program

Women riders and passengers can trade in an old helmet to receive $150 off a Schuberth C3W. The program runs through Dec. 31 and requires the trade-in of an old helmet to the dealer in order to receive the $150 credit off a new C3W.

Yamaha Launches New Consumer Parts and Accessories Web Experience

Yamaha Motor Corporation U.S.A.’s Customer Support Group (CSG) unveiled its redesigned website designed to enhance the Yamaha consumer experience by ensuring all Genuine Yamaha and Star accessories, apparel, gifts and parts are a click away on yamahapartsandaccessories.com.

Video from AIMExpo: MBA Insurance

MPN visited the MBA Insurance booth at AIMExpo and spoke with Bert Alanko, MBA Insurance president, about the company’s rental programs for dealerships. According to Alanko, dealers use the rental program to increase profitability and sales.

Video from AIMExpo: Bell Helmets

Bell Helmets debuted the Bullitt, a modern take on a classic full-face Bell Star helmet design, at AIMExpo. Jon Eide, national sales manager at Bell Helmets, talked to MPN about the new helmet, Bell’s dealership program and how Bell Helmets are tested.

Video from AIMExpo: Namura Technologies

Levi Hentges from Namura Technologies discusses the Namura Technologies piston line, dealership opportunities and the benefits of its products.

Twisted Throttle Acquires Canadian Dealer A Vicious Cycle

Twisted Throttle announced its acquisition of A Vicious Cycle, a Toronto-based parts and accessories dealer and distributor. The transition will take place over the course of the next 12 months with no disruption to dealers and consumers.

Turning Points

AIMExpo was a game-changing event for the powersports industry, and we’re already looking forward to next year!

PG&A Stats Indicate Stability Returning To Industry

This month, we’ll be comparing September data from a good-performing metric 20-group with the National Norm (NN) numbers and the averages for the Top 5 dealers for this group in each category. These stats changed relatively little for most categories compared to the numbers I reported back in May 2013. That is a welcome indicator

Body Language Spoken Here

Nonverbal communication tells you what your customers won’t. Learn the 15 common nonverbal tells that you might observe during a typical day.

Digital Marketing In Our Four-Screen World

A large portion of today’s media consumption is done via “companion viewing,” in which the television is the primary screen, and the tablet or smartphone is secondary. Find out how to capitalize on this trend.

Three Keys To Persuasion

Knowing and understanding how you can use three different communication styles during your sales presentation will make you even more successful.

Work Hard And Win

C.R. Gittere and the Service Manager Pro team teach dealers how to increase your repair orders and watch profits soar.

Sea-Doo Introduces Budget-Priced Spark

The Spark from Sea-Doo features an entirely new design built from a unique materia. Brand hopes to “reignite” industry sales with $4,999 starting price.

Expanding The Sales Envelope

Have you earned the right to drive new business to your shop? Most owners and managers need to walk themselves through a cleansing exercise that will identify which departments/employees are selling, and which ones are simply clerking.

Des Plaines Honda

This Chicago-based dealership ranks customer satisfaction as priority No. 1 and makes a concerted effort to give everyone who walks through the dealership an experience.