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Giannelli Exhaust Rebrands for US, Now Giannelli by Arrow

SpeedMob, the exclusive U.S. distributor for Arrow Special Parts S.p.a., has announced that Arrow Exhausts’ long-time sister brand, Giannelli Silencers, is being rebranded in the U.S. market.

Schuberth Unveils Rebrand and Launches New Website

Schuberth has a new look. The German-based helmet manufacturer has partnered with Hamburg-based agency Jung von Matt to develop a new corporate identity. With a revised brand logo, new fonts and a focus on the color orange, the rebrand coincides with the launch of Schuberth’s new 2016 helmets and graphics.

Dowco Launches an ‘Engineered For Adventure’ Rebranding at 2014 AIMExpo

Dowco will unveil a totally re-imagined corporate identity and brand positioning at AIMExpo Oct. 16-Oct. 19 in Orlando featuring new products for fall 2014, plus an exclusive sneak peek at fourteen fresh new 2015 products. (Booth 2157) Dowco’s expanded product development mandate has been focused on leveraging existing core competencies and increasing its present product

Dowco Launches an ‘Engineered For Adventure’ Rebranding at 2014 AIMExpo

Dowco will unveil a totally re-imagined corporate identity and brand positioning at AIMExpo Oct. 16-Oct. 19 in Orlando featuring new products for fall 2014, plus an exclusive sneak peek at fourteen fresh new 2015 products.

Firebrand Double Down Slip-Ons

In keeping with its promise to bring passion and innovation to the exhaust aftermarket, Firebrand has announced its newest product, the Double Down Slip-Ons. Many months of design and development have been involved in bringing this unique exhaust to market.

Former Vance and Hines Management Members Launch Firebrand Design

John Peck and Leigh Crawford, industry veterans with over 30 combined years of experience at motorcycle aftermarket product companies, have partnered to launch Firebrand Design, LLC. Firebrand manufactures and designs aftermarket products for motorcycles.

Zero Motorcycles Rebrands to Coincide with 2014 Model Launch

The update to Zero Motorcycles’ corporate branding, including its logo, reflects the rapid development of the Zero product line and is based on extensive consumer research and analysis, according to the company. The company will unveil its 2014 model line at the 2013 EICMA International Motorcycle Exhibition in Milan, Italy.

Vmoto Soco Becomes Vmoto: A Unified Brand for All Group Products

Vmoto Group announces a significant rebranding operation for its products.

Vmoto scooter logo
Kawasaki Celebrates 40 Years of Ninja

Kawasaki is pleased to announce the 2024 Ninja 40th Anniversary Edition motorcycles.

Ninja 40th Anniversary Editions
OEM Update: Can-Am

Covering all the new vehicle models on two, three and four wheels.

Can-Am Maverick, 50 years
Grand Prix 2:1 Exhaust System for H-D Softail Models 

This exhaust is totally focused on power and sound.

Grand Prix 2:1 Exhaust
Monarch 2-1 Exhaust System for H-D Touring Models 

This exhaust is a first for Firebrand.

exhaust system, Monarch
Custom BMW R18

SoSo Cycles is always looking for new motorcycle builds to create as marketing tools for the dealership. It recently finished a super sleek BMW R18 with a number of upgrades and aesthetic customizations. Check it out!

DAB Motors Introduce New Street Legal Electric Model

This ultimate commuter, mixing high-tech and performance, is now in production for only 29 unique machines.

EVO: The Engine That Saved Harley from Bankruptcy

The Motor Company has come a long way since its first motorcycle prototype built in 1903. The Evolution (Evo) engine is a V-twin engine that has been manufactured and used by Harley since 1984 for a variety of different models, according to a story posted on Lowbrow Customs’ blog.

V20 Recruiting + Consulting Joins Sanford Rose Associates Network of Offices

V20 Recruiting + Consulting will expand its array of services, access, speed and resources to deliver the critical knowledge and skills to find the best talent in the marine, powersports and RV industries.