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Vespa Celebrates 75th Birthday, Surpasses Milestone of 19 Million Units Produced

Vespa celebrates 75 years and reaches the extraordinary milestone of 19 million units produced, beginning from the spring of 1946.

Motorcycle Times Inc. Recognized for Outstanding Performance

Motorcycle Times, Inc. earned the award based on its delivery of premium customer experiences and for demonstrating operational excellence across a range of categories.

Vespa Introduces 2020 Primavera and Sprint 50cc Speed-Limited Models

Always a focal point of youthful mobility and classic two-wheeled style, Vespa with its small-frame Primavera and Sprint 50cc models, now offers versions for an even wider group of riders.

Grand Canyon Harley-Davidson New Owners

Matteson purchased the three dealerships in Alaska in 2012 and was the youngest, sole, female owner of a Harley-Davidson Dealership at 25.

2020 Polaris Snowmobile Lineup Delivers the Ultimate Riding Experience on Every Type of Terrain

The model year 2020 Polaris lineup includes premium snowmobiles for every terrain and every type of rider, including youth, riders developing their skills and confidence, trail performance enthusiasts, deep snow riders, on- and off-trail crossover riders and more.

Women’s Motorcyclist Foundation Announces Dual Sport Rider Training Camp

The Women’s Motorcyclist Foundation, Inc invites riders to develop and hone their adventure riding skills while making worthy charitable contributions.

LDI Chairman Andre Lacy Killed in Motorcycle Accident in Africa

Andre B. Lacy, chairman of the board of Lacy Diversified Industries (LDI), which owns Motorsport Aftermarket Group and Tucker Rocky, was killed November 30 in a single-rider accident while on a private motorcycle tour in southern Africa, the company announced. Lacy was 78. “We are saddened to share the news that Andre B. Lacy passed

World Traveler Lobo Chooses Classic Sheepskin Gel Seat Pads to Ride Farther

The stock seat on Eric Lobo’s trusty Dyna had given up the ghost in Nova Scotia and he had ridden the rest of the way to the Rally sitting on the frame rails.

Trevor Nicely Joins National Powersport Auctions’ Sales Team

NPA has added experienced professional Trevor Nicely to the team as regional sales manager. Most recently with Clem’s in Enumclaw Powersports, Nicely is now serving the needs of all dealers in the Pacific Northwest.

Selling Off-Road Lighting: Not All LEDs are the Same

If your customers are looking to upgrade lighting systems for their dirtbike, ATV or SxS, it is important to understand what they really use their machine for before selling something that underperforms. Often times, they don’t have the capacity to run a lot of auxiliary components, so you need to know what kind of system

MotoQuest Motorcycle Tour and Rental Company Launches New Website

Motorcycle tour and rental company MotoQuest has launched a revitalized website amidst a year of unprecedented growth. Visitors to the new site are given a taste of adventure and are instantly encouraged to explore MotoQuest’s exotic tour destinations or to start planning their own adventure with a motorcycle rental.

Urs ‘Grizzly’ Pedraita is 50 Days in to Setting a World Record

After traveling 29,888 miles over 46 days and 15 hours, Swiss endurance rider Urs “Grizzly” Pedraita is on his way to achieving his quest to set a new world record by circumnavigating six continents in less than 100 riding days aboard his Victory Cross Country Tour.

Urs ‘Grizzly’ Pedraita on Schedule to Set New World Record Atop a Victory Cross Country Tour

Swiss endurance rider Urs “Grizzly” Pedraita is 25 riding days and 16,932 miles into his quest to set a new world record by circumnavigating six continents in less than 100 riding days aboard his Victory Motorcycles Cross Country Tour.

The MSF Introduces ‘Riding Straight – Marijuana Awareness’ Host-An-Event Kit

The Motorcycle Safety Foundation has introduced the newest addition to its Host-An-Event family of traffic safety-themed courses-in-a-box: the Riding Straight – Marijuana Awareness Host-An-Event Kit. The Kit is a fun, effective way to demonstrate to motorcyclists how marijuana can affect the crucial skills required for safe motorcycle riding.

American Motorcyclist Association Welcomes California’s Ted Cabral to Board of Directors

The American Motorcyclist Association has announced that Ted Cabral — a 38-year member from Penngrove, Calif. — has been elected to its Board of Directors from the Northwest Region. Cabral fills the seat being vacated by Northwest Region Director Perry King.

Motorcycle Safety Foundation Demonstrates the Importance of Riding Unimpaired

The Motorcycle Safety Foundation has introduced the newest member of its Host-An-Event family of traffic safety-themed courses-in-a-box: the Riding Straight – Marijuana Awareness Host-An-Event Kit. The Kit is a fun, effective way to demonstrate to motorcyclists how marijuana can affect the crucial skills required for safe motorcycle riding.