The Sturgis Buffalo Chip has announced Harley-Davison Motor Company as the title sponsor of the Biker Belles event and ride. The Biker Belles is an annual event celebrating the passion, diversity and spirit of women in motorcycling held on Wednesday, August 8, 2012, during the Sturgis Motorcycle Rally.
Harley-Davidson will engage Biker Belles participants with multiple brand activities beginning at the event starting point in the historic town of Deadwood, South Dakota. Among on sighton-site activities, participants will enjoy a symposium paneled by industry leading women. Riders will then enjoy a group caravan on their bikes through the beautiful canyons of the Black Hills.
100 percent of Biker Belles rider contributions go to benefit two South Dakota Charities, Helping with Horsepower and Sturgis Motorcycle Museum & Hall of Fame. Tickets for the Biker Belles celebration can be purchased now at www.bikerbelles.com.